Albertsons Market furthers social media effort with Facebook contest
BOISE, Idaho — Albertsons Market has launched a month-long contest asking customers to share their “Best Road Trip. Ever!” through photos, videos and essays on Albertsons Markets’ Facebook fan page for a chance to win a new car.
Each time a customer submits an entry, “miles” are added to the campaign road trip. As more “miles” are accumulated, the value of the car increases. The “Best Road Trip. Ever!” campaign begins with a Ford Fiesta and works its way up through the Ford model line. On Sept. 1, the public will begin voting for their favorite entries in each of three categories: pictures, videos and essays. At the end of the voting period, the top five entries in each category will be the finalists from which Albertsons Market will select one winner.
“Everyone loves to tell a story and it just so happens that we truly love to listen! In return, we are rewarding our customers with the chance to win a brand new car," stated Karl Meinhardt, VP social and digital marketing for Albertsons Market. To offer the contest to its customers, Albertsons Market partnered with sponsors Tender Choice, the National Pork Board, J.M. Smucker, Mike and Ike Candy, Wrigley and Fresh Express.
Sam’s Club extends credit relationship with GE Capital Retail Bank
STAMFORD, Conn. — Sam’s Club has extended its relationship with GE Capital Retail Bank, a consumer lending unit of General Electric.
GE Capital Retail Bank will continue providing the Sam’s Club credit card program to their advantage and business members. GE Capital’s retail finance business, the operating entity that provides financial solutions to retailers to help grow their customer sales, will continue to manage the Sam’s Club relationship and service the account.
The financing program is available at more than 600 Sam’s Club locations across the United States and Puerto Rico and can be used at Walmart stores, as well as for online Sam’s Club purchases and everywhere Discover is accepted. The Sam’s Club private-label credit card and Discover card program enables both advantage and business member cardholders to enjoy a range of benefits, including, zero fraud liability with photo protection, one-card membership and credit card convenience, no fee in-club cash access, special financing promotions, itemized billing statements (for business members only) and advance notice of savings opportunities and events.
"Our members value having the convenience of a dedicated line of credit to use for all their in-Club and online purchases, and we are pleased to continue providing these payment options through the renewal of our credit card program," said Alex Aguila, senior director of financial services for Sam’s Club. "GE Capital Retail Bank understands the needs of our members and has helped us create solutions over the last 19 years that are versatile and build repeat business."
GE Capital Retail Bank began providing a net term credit program for business members of Sam’s Club in 1993; added revolving credit programs in 1995; and currently offers the Sam’s Club member private-label and Discover credit cards for advantage and business members.
Fuze boosts portfolio with new tea, juice drinks
ATLANTA — Fuze has launched a new collection of teas and juice drinks.
The new selections from Fuze include lemon iced tea; honey and ginseng green tea; half iced tea and half lemonade; berry punch juice drink and strawberry lemonade juice drink. Additional Fuze offerings will debut throughout the remainder of 2012.
"Our fans expect vibrant tastes from FUZE and we are excited to add five new flavors to the Fuze family," Coca-Cola North America tea director Chris Johnston said. "We expect our new teas and juice drinks will both refresh people and accelerate our momentum in this growth segment."
The new beverages currently are available in 1-liter packages priced at 99 cents at participating retailers.