BEAUTY CARE

Alba Botanica develops new sunblock lines

BY Antoinette Alexander

NEW YORK Alba Botanica, which is a brand by The Hain Celestial Group, has developed two new and improved sunblock collections — the Very Emollient and Hawaiian Natural sunblock lines — that have increased SPF and are paraben free, water resistant and hypoallergenic.

Furthermore, with the launch of these new products, Alba Botanica has announced its position as the official sunscreen of the New York Mets. The Mets’ endorsement of the Sport and Kids sunblocks, called out on the packaging by the team?s logo, encourages the entire family to protect themselves from the sun?s harmful rays.

Six of the products in the new collections garner the Skin Cancer Foundation Seal of Recommendation; making Alba Botanica the only natural brand to receive the endorsement. The products ship in March.

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Goody adds a ‘Touch of Style’ to hairbrush collection

BY Antoinette Alexander

ATLANTA Hair accessory and styling brand Goody, which is part of Newell Rubbermaid, has unveiled its 2010 product launches, including the new Touch of Style collection.

Bringing together comfort and style, the new Touch of Style collection boasts trendy handles and textured grips. Each of the five brushes in the Goody Touch of Style collection has a textured massaging handle and ergonomic grip. Prices range between $3.99 and $4.99.

Also new for 2010 is the Tourmaline Control line of brushes. This line of sleek, metallic brushes is created especially for heat styling and helps cut down on overall blow-dry time, all while reducing static. The line is comprised of five new brushes that have a suggested retail price of $6.99 each.

The Touch of Style and Tourmaline Control collections will be available in March at food, drug and mass retailers.

Launching at Target in March is the new Simple Elegance brush collection.

The line of chic, classic brushes includes the staples that women should have in their beauty arsenal: an oval cushion brush, ideal for smoothing and detangling dry hair; vent brush to gently detangle and create volume; and a large round brush to create volume and add body.

Simple Elegance by Goody brushes have a suggested retail price of $5.99 each.

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Sally Hansen launches Complete Salon Manicure collection

BY Antoinette Alexander

NEW YORK Sally Hansen, which is owned by Coty Inc., is looking to make salon-quality manicures even easier with the launch of its new Complete Salon Manicure collection.

Following years of development, Coty Research is offering the ultimate nail color formula that performs all five steps of a professional manicure.

The formula balances the greatest degree of gloss, wear and chip-resistance over a 10-day period. The polish preps, treats and finishes nails as it imparts high-intensity color. With two coats, Complete Manicure promises to provide a nail boosting, salon-quality manicure.

The nail color is available in 42 salon-inspired shades such as sheers, nudes, brights, stone/metals and deeps. The price is $6.99 each.

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