Acosta names former Kroger vet to board
JACKSONVILLE, Fla. — Acosta Sales and Marketing, a full-service sales and marketing agency in the consumer packaged goods industry, on Wednesday named former Kroger president and COO Don McGeorge to its board of directors.
“Don is one of the most well-respected leaders in the retail space, and it is our privilege to welcome him to our board ,” Acosta executive chairman Gary Chartrand said. “His deep industry experience and leadership provide a unique retail perspective and helps round out our board’s expertise. We are well-positioned to help steer the company and further the success of Acosta’s CPG clients and retail customers.”
A retail veteran with more than 30 years of experience, McGeorge, while at Kroger, was responsible for all of the company’s supermarket divisions, advertising, customer relationship marketing, manufacturing, merchandising and procurement, pharmacy and retail operations until his retirement in 2009.
McGeorge also currently serves on the boards of Turning Point Ministries, Viking Cold Solutions and Symphony IRI.
Dr. LeWinn by Kinerase earns four Good Housekeeping Seals
BRIDGEWATER, N.J. — Dr. LeWinn by Kinerase, the first line of skin care products sold in the mass market that offers exclusive clinical strength kinetin in anti-aging formulas, announced that four of its anti-aging treatments have earned the Good Housekeeping Seal from the Good Housekeeping Research Institute.
Perfecting skin tone serum XK, wrinkle repair daily lotion SPF 30, Lift and Resculpt anti-wrinkle eye cream and under eye recovery now will bear the seal.
After an evaluation by the scientists and experts at the Good Housekeeping Research Institute, the products were found to deliver on all claims appearing in their advertising, packaging and other informational materials. Only products that pass the evaluation can earn the seal.
The perfecting skin tone serum XK is a concentrated daily hyaluronic acid-based treatment that is designed to fade the look of dark spots and hyperpigmentation;
Lift and Resculpt anti-wrinkle eye cream promises to gradually contour, firm and lift the eye area for a more youthful appearance;
Under eye recovery is a treatment designed to brighten, firm and hydrate the eye area; and
Wrinkle repair daily lotion SPF 30 has been clinically proven to restore skin’s structure with SymRepair, a ceramide complex for softer skin.
These four products are part of the Dr. LeWinn by Kinerase portfolio that consists of 10 cleansers, moisturizers and daily treatments.
Dr. LeWinn by Kinerase products retail from $10 and $35 and will be available at select Walgreens and Walmart stores.
Green Babies develops new SPF 30 sunscreen
NEW YORK — Organic baby brand Green Babies has expanded its Green Babies body care line with a new zinc oxide broad spectrum SPF 30 sunscreen.
The sunscreen now is available in many Whole Foods Market stores throughout the nation, select specialty retail stores and on Green Babies’ website. The new product, developed in partnership with manufacturer MZB Accessories, will retail for roughly $16.99. It is available in two versions: unscented and lightly scented with tangerine essential oil.
As a result of the newest Food and Drug Administration guidelines, sunscreen labels must designate whether they’re either 40- or 80-minute water resistant and sunscreen products labeled "broad spectrum" must protect against both UVA and UVB rays, which reduce the risk of skin cancer and early skin aging.
Formulated to meet these guidelines, the sunscreen contains 20% zinc oxide, using non-nano sized particles of zinc oxide and water resistant for up to 40 minutes, with natural pine bark resin as the water resisting agent. It is clinically tested hypoallergenic, does not contain oxybenzone, parabens or PABA. For the scented version, only essential oils were used to add fragrance, the company said.
Green Babies also is launching a travel set featuring Baby Me shampoo and wash, calming bubble bath, Smooth Me dDetangler and Lotion Potion moisturizer in travel-approved sizes.