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Acosta appoints two executives to CVS team

BY Alaric DeArment

NEW YORK — Acosta Sales and Marketing has appointed two new executives, the company said.

Patrick O’Reilly has been hired as VP and team leader for the company’s CVS team. O’Reilly previously spent 25 years working for Eastman Kodak as director of sales for the drug channel and CVS team leader and was also VP sales for the drug channel at Foster Grant International.

Kevin Downey has been hired as director of Acosta’s CVS team. He previously spent 25 years working for Mars North America and was the Mars CVS team leader.


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Kimberly-Clark launches Depend Guards and Shields for men

BY Michael Johnsen

DALLAS — Kimberly-Clark on Wednesday announced the launch of Depend Guards and Shields, two products specifically designed for men with light bladder leakage, along with tips and tools from former professional football star Tony Siragusa in a new program called Guard Your Manhood

"Historically, men with light bladder leakage have been ignored by the industry," stated Elizabeth Metz, Depend brand director, Kimberly-Clark. "As a result, many men have had to use products that were designed for women or look like they were. We see an opportunity to begin a conversation with these men to let them know they’re not alone, while educating and providing them with solutions designed just for men."

Many men don’t realize how common light bladder leakage is, but it’s often a side effect of prostate cancer treatment, the company noted. To help men "guard their manhood," Siragusa has joined Depend as a spokesman. In return for Siragusa’s involvement, Depend will donate $50,000 in his name to The V Foundation to help fund prostate cancer research. 

"I’m proud to team up with Depend to help men going through a tough time realize they don’t have to be embarrassed as a result of light bladder leakage," Siragusa said. "The Guard Your Manhood program is a manly way to let men know about solutions like new Depend Guards and Shields that will help them manage this common condition and it’s a great opportunity to support The V Foundation at the same time."


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CDSC joins NFL wideout Larry Fitzgerald Jr. to educate Congress on value of supplements

BY Michael Johnsen

WASHINGTON — The Congressional Dietary Supplement Caucus on Monday held an educational briefing, “Sports Health and Fitness: The Role of Dietary Supplements,” for Capitol Hill staff. This is the second DSC educational briefing for the 113th Congress and the 17th briefing since the DSC was formed in 2006. 

The luncheon featured NFL wide receiver Larry Fitzgerald Jr. of the Arizona Cardinals, who is also the founder of the Larry Fitzgerald First Down Fund, and Ed Wyszumiala, general manager, NSF International’s Dietary Supplement Certification Programs. 

“There are no shortcuts in life. As a professional athlete, being informed is paramount for me. When I see certifications on products, I know I am safe. It gives me peace of mind,” Fitzgerald shared with attendees. “My body is my life. I do my research. As a professional athlete or amateur athlete, nutrition is extremely important.” 

In speaking to the confidence that consumers like Fitzgerald get when seeing its certification seal on products’ labels, Wyszumiala emphasized NSF’s goal from the very start as being “to develop something that provides the highest level of integrity” as it relates to consumer safety. NSF’s certification programs — along with other third-party certification programs for the industry — assist dietary supplement manufacturers with compliance and demonstrate to consumers that responsible companies produce healthful products, increasing their confidence in the science, safety and quality of dietary supplements that promote “better nutrition, and a better way of life.”

For the more than 60 attendees, the key takeaways included the significant role dietary supplements play in supporting the nutritional needs of active individuals and athletes, and the importance of good manufacturing practices, product certification and testing programs to help ensure safe dietary supplements for athletes and consumers.

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