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3M introduces new Natural View screen protectors

BY Allison Cerra

ST. PAUL, Minn. — 3M has introduced two Natural View screen protector products.

3M said its Natural View anti-glare screen protectors, now available for purchase in select Target stores, help to enhance the viewing experience on mobile devices when outdoors or in bright light conditions and provide durable protection for smartphone and tablet screens, as well as matte-finish glare reduction for a clear image, while maintaining a smooth-touch feel.

Meanwhile, the Natural View fading screen protectors, available for tablets, help to keep devices clean noticeably longer and enhance the viewing experience on display screens. 3M said the fading screen protectors feature patent-pending Fingerprint Fading technology, which the company said is the first durable, ultra-clear, glossy screen protectors to fade normal fingerprints over time without reducing screen clarity and blurring display images.

3M Natural View anti-glare screen protectors carry a suggested retail price of $19.99. 3M Natural View fading screen protectors carry a suggested retail price of $24.99.

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Walgreens, Take Care Clinics offer free blood-pressure testing

BY Allison Cerra

DEERFIELD, Ill. — Walgreens and Take Care Clinics once again are offering free blood-pressure testing every day throughout the month in honor of National High Blood Pressure Education Month.

The announcement follows Walgreens’ free blood-pressure testing in February as part of the Million Hearts Initiative, a national public and private sector collaboration aimed at preventing 1 million heart attacks and strokes over the next five years.

“Providing greater access to affordable services like blood pressure and other health testing can be one of the most important and effective ways to help prevent heart attacks, stroke and other conditions,” said Kermit Crawford, Walgreens president of pharmacy, health and wellness. “Our pharmacists are uniquely positioned to educate consumers about the importance of ‘knowing your numbers’ through blood-pressure testing, as well as other preventive steps people can take to manage their health. It’s one of the many ways we’re helping customers live well, stay well and get well.”

All health testing services include a pharmacist or nurse practitioner consultation. The full range of health testing services now is offered daily at more than 2,000 Walgreens stores in 36 states, with services having recently been expanded to select stores in Georgia and Tennessee. Appointments can be scheduled by visiting Walgreens.com/healthtests. Tests also are available on a walk-in basis.


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Nielsen survey unveils how smartphone, tablet owners use devices for shopping-related activities

BY Allison Cerra

NEW YORK — More than three-quarters of U.S. smartphone and tablet owners have used their mobile devices for shopping-related activities, according to a recent Nielsen survey.

The survey, conducted during first quarter 2012, 79% of U.S. smartphone and tablet owners said they use their devices for shopping-related purposes. But Nielsen did find differences between the two types of shoppers. For instance, smartphones are used for on-the-go activities, compared with tablets. Smartphones were used more often when “locating a store” (73% versus 42% for tablets), “using a shopping list while shopping” (42% versus 16% for tablets) or “redeeming a mobile coupon” (36% versus 11% for tablet owners). On the other hand, tablet owners are more likely to execute a purchase through their device: 42% of tablet owners have “used their device to purchase an item,” compared with just 29% of smartphone owners.

Despite their differences, Nielsen said one of the most popular activities among both smartphone owners and tablet owners is “researching an item before purchase” (66% for tablet owners versus 57% for smartphone owners). It also is important to note that while tablet owners use their device to buy an item, both smartphone and tablet owners aren’t likely using their devices to make payments (27% of smartphone owners and 28% of tablet owners), but that number is expected to rise in the years to come, Nielsen said.

Click here for the full report.

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