What's Hot

Image description

Whitening the all-natural way

Swiss oral care brand Curaprox has launched an all-natural whitening toothpaste that removes discoloration by using activated carbon without eroding or bleaching the enamel.

Image description

Sensodyne offers whitening option

GSK Consumer Healthcare has expanded its flagship Sensodyne line with a fresh-mint-flavored Sensodyne True White toothpaste that offers a combination of sensitivity relief, sensitivity protection, cavity protection, stain prevention and stain removal.

Image description

Lycelle lice removal kit makes OTC switch

In May, Mission Pharmacal announced that its Lycelle Head Lice Removal Kit successfully switched from prescription-only to over-the-counter, bringing a new choice to the self-care aisle to combat “super lice.”

Image description

Mars launches better-for-you snack option

The newest innovation from Mars in the better-for-you space is goodnessknows snack squares, part of a long-term commitment from the company to promote health and well-being — and introduce more choices for consumers.

Image description

Chobani ventures beyond the yogurt aisle

One of America’s leading Greek yogurt brands is moving outside the yogurt aisle for the very first time. Chobani has introduced two brand new product offerings: Chobani Meze Dips and Drink Chobani.

Image description

New device refreshes skin in a flash

Merchants looking for the “next best thing” in at-home treatments might want to eyeball Dermaflash. Sephora is already selling the at-home exfoliation device, which removes dead cells, “peach fuzz hair” and built-up debris.