Hallmark is bringing music from some of the most popular country artists — including Carrie Underwood, Brad Paisley, Miranda Lambert and Luke Bryan — into the greeting card aisle with CMA Sounds Cards.
Swiss oral care brand Curaprox has launched an all-natural whitening toothpaste that removes discoloration by using activated carbon without eroding or bleaching the enamel.
GSK Consumer Healthcare has expanded its flagship Sensodyne line with a fresh-mint-flavored Sensodyne True White toothpaste that offers a combination of sensitivity relief, sensitivity protection, cavity protection, stain prevention and stain removal.
Hyland’s launched a new homeopathic energy booster called Good Morning that targets consumers looking for a natural revitalization solution, following a night of tossing and turning in bed.
In May, Mission Pharmacal announced that its Lycelle Head Lice Removal Kit successfully switched from prescription-only to over-the-counter, bringing a new choice to the self-care aisle to combat “super lice.”
Fit Organic Mosquito Repellent Spray, a unique formula comprised of organic lemongrass grown in Nepal and organic oleic acid derived from sunflowers in the United Kingdom, protects against biting insects for up to three hours.
The newest innovation from Mars in the better-for-you space is goodnessknows snack squares, part of a long-term commitment from the company to promote health and well-being — and introduce more choices for consumers.
One of America’s leading Greek yogurt brands is moving outside the yogurt aisle for the very first time. Chobani has introduced two brand new product offerings: Chobani Meze Dips and Drink Chobani.
Merchants looking for the “next best thing” in at-home treatments might want to eyeball Dermaflash. Sephora is already selling the at-home exfoliation device, which removes dead cells, “peach fuzz hair” and built-up debris.