GoJo Industries is expanding its hand sanitizer position with a new purchase opportunity — one that’s mom-friendly, serves an on-the-go need and is incremental to the category — with its launch of Purell Wipes into retail.
In response to the growing popularity of soft drinks sweetened with cane sugar and the spike in demand for “MexiCoke,” Coke has started distributing the product itself in the United States.
Taking its cue from the runway looks during Spring 2014 Fashion Week, Maybelline New York launched in October its new Creamy Mattes Color Sensational collection.
Earlier this year iHealth Lab launched iHealth Align, a mobile blood-glucose monitor that plugs directly into a smartphone, and displays and stores readings using the iHealth Gluco-Smart app.
Nipro Diagnostics introduced its True Metrix Self-Monitoring and the True Metrix Pro Professional Monitoring blood-glucose systems.
SpermCheck in August gained additional retail distribution for its SpermCheck Fertility, an FDA-approved at-home screening test that determines with 98% accuracy whether a man has a normal or low sperm count. Infertility affects nearly 7 million U.S. couples every year.
Omron Healthcare in October launched its most accurate line of blood pressure monitors ever, according to the company.
Somersets, a line of shaving and skin care products, is known for its signature bullet-shaped packaging for its shaving oil.
Just when you thought the shave segment had seen it all, Procter & Gamble’s Gillette made waves earlier this year when it launched its new Fusion ProGlide with FlexBall technology.
Prestige Brands’ FiberChoice got a makeover in August, courtesy of design firm Little Big Brands.