December 6, 2013

Coca-Cola was honored on Thursday with the 2013 NASCAR Marketing Achievement Award at the NASCAR NMPA Myers Brothers Awards Luncheon.

November 26, 2012

The long-standing partnership with NASCAR sees an impressive 4-to-1 return on investment.

May 23, 2011

Racing fans at the NASCAR Sprint All-Star Race at Charlotte Motor Speedway in North Carolina this past Saturday broke a Guinness World Record for most flashlights simultaneously lit.

February 15, 2011

The Daytona 500 is taking place this weekend, Sunday at 1 p.m. on Fox, and it kicks off the NASCAR season, which extends through November.