January 29, 2015

L'Oréal Professionnel has announced that Eva Green — Bond girl in Casino Royale, heroin of the new TV series “Penny Dreadful” and star of the next film by Tim Burton, “Miss Peregrine's Home for Peculiar Children,” which will be released in 2016 — is the new international spokeswoman for L'Oréal Professionnel.

 

January 21, 2015

Natural Product Solutions recently announced that Laura Berman has joined the company as a spokesperson for the VirMax line of products. 

January 14, 2015

Maybelline New York has announced that model Gigi Hadid is its newest spokesperson, debuting in advertising campaigns later this year.

January 9, 2015

The Big Bang Theory may have been the big winner at last week’s People’s Choice Awards, but Walgreens and Procter & Gamble got a pretty big bang of their own from the event, when the two companies leveraged the broad appeal of the highly popular televised event and the power of social media to drive the business and engage customers.

 

October 27, 2014

Prestige Brands on Monday reiterated that it is expanding its partnership between Goody's and NASCAR driver Dale Earnhardt Jr.

October 24, 2014

L’Oréal Paris has tapped actress Naomi Watts to be part of its family of spokespersons, joining Julianne Moore, Freida Pinto, Eva Longoria, Blake Lively and Jane Fonda, among others.

August 27, 2014

Walgreens will be updating its Duane Reade logo with "Duane Reade by Walgreens" on remodeled and new store exteriors as part of normal signage maintenance updates going forward, according to to a Walgreens spokesperson. 

August 7, 2014

Procter & Gamble’s Braun has unveiled a new branding campaign, dubbed #FaceGreatness with Braun Confidence, featuring NFL and Braun’s new U.S. spokesperson, Seattle Seahawks Super Bowl quarterback, Russell Wilson.

June 19, 2014

Maybelline New York has announced that Brazilian supermodel Adriana Lima is returning to the brand. She previously served as global spokeswoman from 2003 to 2009.

May 15, 2014

Health officials have given CVS Caremark the green light to open seven MinuteClinic locations in Rhode Island with imposed conditions, the pharmacy retailer has confirmed.

May 9, 2014

Beauty company Coty has announced that Georgia May Jagger — supermodel and face of both Coty's color cosmetics brand, Rimmel, and fragrance brand Just Cavalli — has accepted an appointment as the first Coty global ambassador in the fight against blood cancer.

April 17, 2014

Garnier Haircolor has named actress and former model Blanca Soto as its newest spokeswoman.

April 17, 2014

Garnier USA, a subsidiary of L'Oréal USA, has named Tina Fey as the new spokeswoman for Garnier skin care. Fey, who has been the face of Garnier Nutrisse hair color since 2011, now expands her relationship with Garnier in a new advertising campaign launching in April.

February 6, 2014

In response to CVS Caremark's announcement to pull tobacco products out of its stores, Walgreens stated that the category has been under review at its stores, too.

January 15, 2014

NEW YORK — Unilever’s Clear Scalp & Hair has tapped model Miranda Kerr to be the newest face — and hair — for Clear Scalp & Hair in the United States, giving her the title of the brand's first global brand ambassador.   Debuting this month, Kerr will star in a national advertising campaign appearing on TV, in print and on digital properties.

January 8, 2014

Coming on the heels of Revlon’s decision to pull out of China, beauty giant L’Oréal appears to be following suit and, according to reports, will stop selling its Garnier brand in China.

January 3, 2014

L'Oréal Professionnel, a salon-exclusive brand, has tapped actress Kirsten Dunst — lead actress of Hossein Amini's thriller “The Two Faces of January,” to be released in 2014 — to be its very first L'Oréal Professionnel spokeswoman.

October 18, 2013

Neutrogena has tapped Emmy-nominated actress Kerry Washington to be the newest face of the skin care brand.

September 26, 2013

Merck Consumer Care announced that Oxytrol for Women is now on shelf for the more than 20 million women suffering from overactive bladder.

September 5, 2013

Current CoverGirl spokeswoman Queen Latifah is now the new face of Pantene and will support the Truly Relaxed and Truly Natural collections, Procter & Gamble has announced.

July 23, 2013

Skin care brand Indeed Laboratories is bringing its nanoblur and snoxin skin care products to the U.S. market, through distributor Boots USA, with exclusive availability at Walgreens and Duane Reade stores.

July 23, 2013

Procter & Gamble’s 3D White has inked its first ever global partnership with singer Shakira.

June 5, 2013

L’Oreal Paris is once again celebrating those women who are making extraordinary differences in the communities each day through its eighth annual Women of Worth program.

May 31, 2013

Clear Eyes announced that award-winning actress and singer Vanessa Williams is joining the brand as its new spokeswoman.