March 3, 2011

Walgreens' latest mobile features have gained momentum among its pharmacy customers.

February 18, 2011

MOUNT KISCO, N.Y. — Prestige Brands became one of the first cough-cold marketers to develop a branded smart-phone app to help moms hone in on the most appropriate 
PediaCare remedy for their sick children. It’s not a bad play; a recent Millennial Media report indicated that in 2010, 32% of moms owned a smart phone, versus 20% in 2009.


January 27, 2011

Looking to provide breast-feeding mothers with helpful information and advice, Medela has launched a free mobile application for the iPhone and iPod Touch.

January 5, 2011

RALEIGH, N.C. — Kerr Drug, North Carolina’s regional pharmacy power, had a busy year in 2010. After shedding 11 stores in the Charleston, S.C., market in 2009, the 90-store chain turned its full focus to serving the healthcare needs of North Carolina’s population.


It was, in retrospect, a wise move. Kerr has launched a series of initiatives in pharmacy care, store design, community health services and iPhone technology at a breathtaking pace, easily sustaining its reputation as one of chain pharmacy’s leading innovators. 


January 5, 2011

A designer and manufacturer of digital personal healthcare products has launched a blood-pressure monitoring system for the Apple iPhone, iPod Touch and iPad.

January 4, 2011

Cobra's Bluetooth tagging system, which links a smart phone to its user or other valuables, will make its debut at the International Consumer Electronics Show.

January 3, 2011

Winn-Dixie Stores on Monday introduced a smart phone application for its customers that will help them locate the closest Winn-Dixie, allow them to view the weekly circular and sales for that specific store, and create and manage shopping lists that both sync with computers and can be shared with other users.

December 22, 2010

Food Lion has unveiled a new mobile app that puts its stores right at customers' fingertips.

December 20, 2010

Competitive everyday-low-pricing strategies and lowest-price guarantees soon may become standard as use of mobile smart phones while shopping grows, according to a new GfK Roper poll, commissioned by SapientNitro, an integrated marketing and technology services firm.

December 17, 2010

Prestige Brands introduced an iPhone application in support of its PediaCare line — the PediaCare Shopper’s Guide.

December 14, 2010

Pampers has launched a new baby shower and registry guide on PampersVillage.com for expectant moms and dads.

December 10, 2010

Mizco recently inked a licensing agreement with Marc Ecko Enterprises, bringing the first-ever line of Ecko-inspired electronic accessory and mobile technology products to design-conscious technology enthusiasts.

December 6, 2010

ModiFace, a provider of virtual makeover technologies, has announced the launch of its new iPhone application, dubbed "MakeUp Live," which is a virtual makeover tool.

November 15, 2010

A social media go-to-market strategy is fast becoming a must-have for companies these days, especially...

November 8, 2010

Duracell has expanded its Smart Power portfolio with a new charger that keeps devices connected...

October 13, 2010

Coupons.com's popular shopping-list mobile app is getting its own companion website....

October 13, 2010

CVS/pharmacy has developed a free, downloadable application for mobile customers that seek to manage their...

October 6, 2010

Keeping up with the times, Energizer has launched a rechargeable case with built-in battery for...

September 14, 2010

Allure magazine hosted its annual Best of Beauty event on Monday, Sept. 13, at Jazz...

September 1, 2010

In response to consumers' need for more power and convenient charging options for their smart...

August 23, 2010

Attendees of the National Association of Chain Drug Stores’ Pharmacy & Technology Conference in San...

August 22, 2010

Duracell has introduced new myGrid kits to its lineup of Smart Power personal power products....

August 15, 2010

EnPlay, a mobile app development and marketing company, on Monday announced the release of mPunch,...

August 9, 2010

The American Pharmacists Association has unveiled an iPhone application for practicing pharmacists....