July 23, 2012

PepsiCo has entered a multiyear deal with the National Football League's Pittsburgh Steelers to serve as the franchise's exclusive nonalcoholic beverage, salty snacks and sports fuel provider.

July 18, 2012

Hispanics are more likely to consume certain nonalcoholic and alcoholic beverages when compared with any other ethnic group, according to new Mintel research.

July 13, 2012

Kahlua has unveiled an on-the-go beverage for coffee lovers.

July 13, 2012

Vitalah on Wednesday launched a seven-count box of Oxylent — now formulated without sugar and touting zero calories — that is available in three flavors: sparkling berries, sparkling blackberry pomegranate and sparkling mandarin.

July 9, 2012

Campbell's is expanding its business in the healthy beverage and packaged fresh foods businesses with the acquisition of Bolthouse Farms.

July 9, 2012

Jel Sert has acquired three functional beverage brand names from Solis Brands.

June 27, 2012

Celsius Holdings on Monday welcomed Tony Little, worldwide fitness icon and Fitness Hall of Fame Inductee.

June 27, 2012

Reed's has expanded its portfolio to include an organic kombucha beverage.

June 21, 2012

The beer category wants its mojo back. After losing share to wine, spirits and small breweries for several years, major brewers are out to win consumers back to the category with new products that are a big departure from their classic offerings.

June 21, 2012

Mars Chocolate in May showcased some of its soon-to-be-launched confections and snacks at the National Confectioners Association’s Sweets and Snacks Show.

June 20, 2012

Bolthouse Farms has introduced new additions to its beverage lineup.

June 20, 2012

Unique Beverage Co. has expanded its Cascade Ice zero-calorie water beverage line.

June 20, 2012

An all-natural oat-based beverage recently made its market debut.

June 12, 2012

More than one-quarter of new food and beverage products introduced in 2011 touted a kosher on-package claim, according to Mintel.

June 6, 2012

Abbott on Tuesday announced the launch of Ensure Clear, a nutrition beverage available in peach and blueberry pomegranate flavors that offers three times more protein than juice, according to the company, and 21 vitamins and minerals to help adults looking to fill dietary gaps.

May 29, 2012

Hot and spicy flavors are on the minds of consumers, according to Packaged Facts and San Francisco-based strategic food and beverage agency CCD Innovation.

May 22, 2012

Shamrock Farms on Monday announced the launch of Rockin' Refuel Muscle Builder — a protein beverage made with real milk designed to be low in carbs and high in protein — through GNC locations.

May 17, 2012

Guayaki is expanding its Yerba Mate portfolio with a new sparkling beverage line.

May 16, 2012

Abbott on Wednesday launched PediaSure SideKicks Clear, a clear nutritional beverage that helps balance out the diet of picky eaters who may be missing nutrients.

May 14, 2012

FRS last week launched two ready-to-drink health-and-wellness beverages: Healthy Slim to support weight loss and Healthy Defense for immune system support.

May 11, 2012

Energy drink brand Red Bull is extending its line to include Red Bull Total Zero, a beverage that is free of calories, carbohydrates and sugar.

May 4, 2012

Eruption on Thursday launched its Eruption Effervescent Energy, an energy powder supplement that can be added to any beverage.

May 1, 2012

In conducting research on how consumer packaged goods (CPG) and food and beverage companies can better work with retail partners to develop effective mobile marketing strategies, we recognized an opportunity for marketers to focus on the Hispanic population. With a growth rate more than four times that of the entire country and an expected 2015 purchasing power well in excess of $1.25 trillion, the U.S. Hispanic population is one of the most important consumer segments for CPG and food and beverage companies.

May 1, 2012

Nestle Pure Life has launched its 2012 Nestle Pure Life Hydration Movement, an extension of the brand's pledge program where more than 99,000 families have made a commitment to swap one sugared beverage a day for water for a year.