February 3, 2014

Procter & Gamble’s male grooming brand Gillette has tapped Lionel “Leo” Messi to be the new global face of its upcoming international soccer campaign.

January 31, 2014

Avella Specialty Pharmacy on Thursday named Rebecca Shanahan CEO. Shanahan brings more than two decades of successful leadership experience in the healthcare sector, as well as five years of service on Avella’s board of directors, to her new role.

January 21, 2014

Revlon has tapped recording artist Carrie Underwood to join Almay as a global brand ambassador.

January 15, 2014

NEW YORK — Unilever’s Clear Scalp & Hair has tapped model Miranda Kerr to be the newest face — and hair — for Clear Scalp & Hair in the United States, giving her the title of the brand's first global brand ambassador.   Debuting this month, Kerr will star in a national advertising campaign appearing on TV, in print and on digital properties.

December 10, 2013

Value beauty brand Wet 'n Wild and its global beauty ambassador, eight-time Grammy award-winning artist, Fergie, have a big reason to celebrate.

December 6, 2013

Nielsen Holdings named Karen Kornbluh its EVP external affairs, effective immediately.

December 2, 2013

Rite Aid has promoted Karen Staniforth, VP pharmacy for the chain's mid-Atlantic division, to group VP pharmacy initiatives and clinical services, the company said Monday.

October 9, 2013

People don’t buy what you do, they buy why you do it. And if you sell to consumers who believe what you believe — consumers who buy into the “why” — you’ll not only have a fiercely loyal consumer, you’ll have a brand ambassador.

October 9, 2013

Maite Perroni, celebrity ambassador for Procter & Gamble’s haircare brand Pantene, will help launch the Pantene Pro-V Heat Shield collection in the U.S. Hispanic market with four new exclusive hair confession videos on MiPantene.com.

October 3, 2013

In preparation for flu season, actress Amanda Peet, ambassador of the UN Foundation's Shot@Life program, received her annual flu shot at Walgreens' flagship store in New York City to support its "Get a Shot, Give a Shot" campaign.

September 30, 2013

Nutrisystem on Monday announced it will sponsor and have more than one hundred employees and their families, including CEO Dawn Zier and new Nutrisystem ambassador, Andy Baldwin, join the company at the American Diabetes Association's annual Step Out: Walk to Stop Diabetes in Philadelphia.

September 23, 2013

Neutrogena has announced that actress Julie Bowen has returned to the brand’s roster of talent after being a previous brand ambassador for seven years.

September 23, 2013

Eva Mendes, celebrity ambassador for Procter & Gamble's Pantene hair care brand was honored with the “Mujer Vanidades” award at the Vanidades Icons of Style Awards Reception held Sept. 19 at the Mandarin Oriental Hotel in New York City.

September 5, 2013

Current CoverGirl spokeswoman Queen Latifah is now the new face of Pantene and will support the Truly Relaxed and Truly Natural collections, Procter & Gamble has announced.

August 26, 2013

Braun, which is a subsidiary of Procter & Gamble, has announced that triple Formula 1 world champion Sebastian Vettel is the new global ambassador for Braun’s male power grooming range.

July 23, 2013

Procter & Gamble’s 3D White has inked its first ever global partnership with singer Shakira.

June 5, 2013

Vidal Sassoon Pro Series is celebrating the 50th anniversary of the iconic bob hairstyle; the brand has launched the “Show Your Genius” Facebook contest.

May 28, 2013

Turkey Hill Dairy president Quintin Frey retired Tuesday, according to Kroger.

May 22, 2013

The Safeway Foundation and Stand Up To Cancer, a program of the Entertainment Industry Foundation, have teamed up to develop a print, radio and digital public service announcement featuring actress and SU2C Ambassador Marcia Cross. The PSA is designed to increase awareness for the fight against prostate cancer.

May 16, 2013

Nexxus Salon Hair Care, in what it called a “first-of-its-kind” installation at a drug store chain, unveiled a window display tribute to the Tony Awards and Broadway at the Duane Reade store across from Radio City Music Hall in Manhattan.

May 6, 2013

Unilever’s Dove has announced the launch of a new initiative, “Let’s Make Girls Unstoppable,” as part of its commitment to reach 15 million girls by 2015 with self-esteem programming.

April 10, 2013

Revlon brand ambassador Olivia Wilde recently co-hosted a SoulCycle ride in New York City to benefit the EIF Revlon Run/Walk for Women and celebrate the launch of Revlon Brilliant Strength Nail Enamel.

April 2, 2013

Global perspectives on scientific, regulatory and technical developments in product safety, health and well-being will be the feature as hundreds of experts from the consumer packaged goods industry meet Wednesday at the Grocery Manufacturers Association Science Forum.

March 27, 2013

AFAM Concept, the makers of Hawaiian Silky, has named celebrity Nicole Suarez as the brand ambassador for its Hawaiian Silky Moroccan Argan Oil hair care line.