December 2, 2014

International HIV/AIDS activist and humanitarian Hydeia Broadbent teamed up with Ampro Industries to spread "A Positive Message" this World AIDS Day, recognized annually on Dec. 1.

December 2, 2014

Elizabeth Arden has signed an exclusive agreement with supermodel Karlina Caune to be the new global face of the brand.

November 24, 2014

David Heist on Monday announced his retirement effective May 1, 2015.

 

November 19, 2014

L'Oreal Paris USA has tapped Genesis Rodriguez as the brand's newest ambassador.

November 19, 2014

Pacific World’s at-home home gel polish brand SensatioNail has selected actress Gabrielle Union to serve as brand ambassador.

October 23, 2014

The Tummy Co. on Wednesday announced that Arie Luyendyk, Jr. has signed to be a brand ambassador for its Relief OTC Antacid liquid heartburn relief brand.

October 15, 2014

Olay unveiled on Wednesday its newest global advertising campaign, the first of a series starring Olay global brand ambassador, actress Katie Holmes.

September 26, 2014

Coty announced on Friday that recording artist and actress Demi Lovato is joining N.Y.C. New York Color as its first-ever global brand ambassador.

September 24, 2014

Procter & Gamble’s Olay skin care brand has selected actress Katie Holmes as the brand’s first global brand ambassador. Holmes will represent the Olay global brand campaign, Your Best Beautiful.

September 15, 2014

Copper Fit on Monday announced that retired NFL quarterback Brett Favre will serve as the company's brand ambassador.

September 11, 2014

Nutramax Labs on Tuesday signed professional surfer Bethany Hamilton as a brand ambassador for its Cosamin line of joint health products.

July 30, 2014

Strength of Nature Global, a maker of hair care for women of color, has teamed up with television personality and style maven Angela Simmons, who will serve as brand ambassador for its Beautiful Textures line.

July 18, 2014

Indiana Black Expo has announced that Creme of Nature is one of 100 new exhibitors in attendance for this year's Summer Celebration and new brand ambassador, model and star of Bravo’s “The New Atlanta,” Africa Miranda, will be on hand to make appearances at the Creme of Nature booth and other Summer Celebration events.

July 9, 2014

Neutrogena on Monday posted details on how to meet the company's brand ambassador Landon Donovan in partnership with Walgreens. 

June 6, 2014

Ethnic hair care brand Creme of Nature has named Africa Miranda — singer, model, activist and star of Bravo's docu-drama TV show "The New Atlanta," — as its new brand ambassador. Miranda already is featured as one the models for Creme of Nature's Argan Oil from Morocco product line.

June 5, 2014

SoBe, a brand from PepsiCo, is launching a new campaign to help revitalize its image.

May 20, 2014

On May 23, two-time Indy 500 winner Arie Luyendyk and his son Arie Luyendyk, Jr. will introduce fans to a new form of heartburn relief as the official ambassadors for Relief OTC, a fast-acting liquid antacid, Tummy Co. announced Friday.

May 9, 2014

Beauty company Coty has announced that Georgia May Jagger — supermodel and face of both Coty's color cosmetics brand, Rimmel, and fragrance brand Just Cavalli — has accepted an appointment as the first Coty global ambassador in the fight against blood cancer.

April 18, 2014

Supergoop!, which makes multi-functional sun care formulas, has teamed up with entrepreneur and international tennis star Maria Sharapova, welcoming her to the Supergoop! team as a co-owner with founder and CEO Holly Thaggard.

April 17, 2014

Garnier Haircolor has named actress and former model Blanca Soto as its newest spokeswoman.

March 27, 2014

Revlon, the Entertainment Industry Foundation and Lilly Tartikoff have announced the 21st annual EIF Revlon Run/Walk for Women. Revlon brand ambassador Emma Stone will host the 2014 event in New York on May 3, and Revlon brand ambassador Halle Berry, along with Christina Applegate, will host in Los Angeles on May 10.

March 26, 2014

The Aveeno brand has debuted "The Beauty of Nature, Active Naturals Oat for Your Skin," a series of video narratives celebrating ingredients found in nature and their potential to help enhance one's natural beauty.

March 4, 2014

Procter & Gamble’s Braun has signed actress and beauty icon Jessica Alba as its new beauty brand ambassador.

February 28, 2014

Sally Hansen has signed nail artist Madeline Poole as global color ambassador, Trend Expert and artistic adviser.