October 18, 2013

Neutrogena has tapped Emmy-nominated actress Kerry Washington to be the newest face of the skin care brand.

October 7, 2013

Unilever’s Pond’s has jumped aboard the BB cream craze with its new Pond’s Luminous Finish BB+.

October 3, 2013

In preparation for flu season, actress Amanda Peet, ambassador of the UN Foundation's Shot@Life program, received her annual flu shot at Walgreens' flagship store in New York City to support its "Get a Shot, Give a Shot" campaign.

September 26, 2013

Shea butter is renowned for its moisturizing benefits and its power to improve the lives of women in West Africa, where women are solely responsible for the harvesting of the ingredient. KAO USA’s Jergens skin care has stressed its commitment to uplifting these women and their families by purchasing the shea butter from them and infusing it the new Jergens Shea Butter collection.

September 23, 2013

Neutrogena has announced that actress Julie Bowen has returned to the brand’s roster of talent after being a previous brand ambassador for seven years.

July 18, 2013

Beauty brand L’Oréal USA honored on Wednesday in New York City three women who are leading groundbreaking technology companies that are transforming the beauty industry during the second annual L’Oréal USA “NEXT” Generation awards ceremony, which was hosted by actress Olivia Munn.

July 15, 2013

Actress Jennie Garth, known for her role on "Beverly Hills 90210," on Monday partnered with Alcon to launch the Eye Saw Good campaign, an initiative that highlights the important role that good eye health and clear vision play in a person's life.

July 12, 2013

Muller FrutUp mango, Muller FrutUp orange, Muller Greek Corner pineapple passion fruit and Muller Greek Corner mango are the newest varieties to join the lineup of Muller yogurts and are now available at grocery stores nationwide.

June 20, 2013

Looking to tap into the CC cream craze, Revlon’s Almay brand has created the new Almay Smart Shade CC Cream Complexion Corrector, a multi-benefit formula designed to instantly diminish the appearance of imperfections, pores, dull skin tone, fine lines, wrinkles and discoloration.

June 14, 2013

The superstars of the fragrance industry were honored last week at The Fragrance Foundation Awards event held at Alice Tully Hall, Lincoln Center in New York City.

June 6, 2013

Dark and Lovely recently celebrated the launch of its newest line, Au Naturale, with actress Keshia Knight Pulliam and author and curly hair advocate, Nikki Walton, in Atlanta for the empowering Curl Power Celebration.

May 31, 2013

Clear Eyes announced that award-winning actress and singer Vanessa Williams is joining the brand as its new spokeswoman.

May 30, 2013

In association with the June 14 theatrical release of "Man of Steel," Gillette, a Procter and Gamble brand, is launching an interactive website asking Superman fans, "Just how does Superman shave?"

May 22, 2013

The Safeway Foundation and Stand Up To Cancer, a program of the Entertainment Industry Foundation, have teamed up to develop a print, radio and digital public service announcement featuring actress and SU2C Ambassador Marcia Cross. The PSA is designed to increase awareness for the fight against prostate cancer.

May 21, 2013

A subsidiary of drug maker Mylan is sponsoring a campaign to draw attention to severe allergic reactions.

May 6, 2013

The seventh annual Delete Blood Cancer Gala at Cipriani Wall Street broke all records of previous years and raised $3.7 million to support the fight against leukemia and other blood-related cancers. The money raised jointly by beauty company Coty and Delete Blood Cancer, part of the world's largest bone marrow donor center, will help register 55,000 new bone marrow donors and help patients worldwide.

March 13, 2013

Actress Meryl Streep will encourage people to get screened for colorectal cancer in a new series of public service announcements from the Entertainment Industry Foundation's National Colorectal Cancer Research Alliance and the Centers for Disease Control and Prevention, the groups said Wednesday.

March 12, 2013

Bath and beauty brand Calgon has developed a new collection of bath and body care products geared toward younger women that will feature “Modern Family” actress Sarah Hyland as the face of the new collection.

February 22, 2013

Actress and reality personality Tami Roman announced the launch of her spring 2013 nail polish and lip gloss line, “Spring Love,” by TR ‘Love’ Cosmetics, with an exclusive custom nail polish shade called “#WERK” with daytime talk show host, Wendy Williams.

February 7, 2013

Sergeant's Pet Care Products embarked on an awareness campaign alerting pet owners on how to keep their pets healthy.

January 31, 2013

A line of OTC products from Australia will hit the shelves of Walgreens Friday.

January 22, 2013

Alterna Haircare announced its official partnership with actress and entrepreneur Katie Holmes as co-owner and first-ever celebrity spokesperson.

January 21, 2013

Actress Jennifer Aniston has reportedly been named the new face of Aveeno skin care products, according to published reports.

January 15, 2013

It’s official. Actress Drew Barrymore — through a collaboration with Maesa, a creator and manufacturer of beauty products — is launching her new Flower cosmetics line in Walmart.