June 10, 2014

McNeil Consumer Healthcare on Monday announced the launch of Stories of Strength, a program that encourages people to honor someone who has been a source of strength in their lives.

May 29, 2014

Energizer Personal Care, the makers of Banana Boat sunscreen, along with actress Busy Philipps, announced on Thursday the launch of the Best Summer Ever Sweepstakes.

May 29, 2014

The Honest Co., which was co-founded by actress Jessica Alba, has teamed up with Target to offer a selection of the Honest Co.’s products in all Target stores and an expanded assortment on Target.com starting June 15.

May 16, 2014

Actress Tracee Ellis Ross has teamed up with ethnic hair care brand SoftSheen-Carson to debut a video titled, "Optimum Amla Legend #LegendaryStyle."

May 7, 2014

Lipton Iced Tea, a brand from Unilever, launched the first film in a three-part, comedic series produced in partnership with actress Kristen Bell.

April 17, 2014

Garnier Haircolor has named actress and former model Blanca Soto as its newest spokeswoman.

March 27, 2014

Academy Award-nominated actress Viola Davis, together with the Safeway Foundation and the Entertainment Industry Foundation, on Thursday launched Hunger Is, a joint charitable program designed to raise awareness and funds to fight childhood hunger in the United States.

March 11, 2014

Ethnic hair care brand Dr. Miracle’s is sponsoring a new fashion and beauty web series featuring actress Malinda Williams.

March 4, 2014

Procter & Gamble’s Braun has signed actress and beauty icon Jessica Alba as its new beauty brand ambassador.

January 20, 2014

Skin care brand Peter Thomas Roth has tapped actress Kelly Rutherford to be a global spokesmodel for the brand.

January 3, 2014

L'Oréal Professionnel, a salon-exclusive brand, has tapped actress Kirsten Dunst — lead actress of Hossein Amini's thriller “The Two Faces of January,” to be released in 2014 — to be its very first L'Oréal Professionnel spokeswoman.

December 18, 2013

Four school districts have won a competition sponsored by Mylan to raise awareness about dangerous allergic reactions, the company said.

December 6, 2013

Rimmel London has tapped Binky Felstead to star in its new Sunshimmer advertising campaign in the United Kingdom and Ireland.

December 5, 2013

Arm & Hammer Oral Care has teamed up with actress Alison Sweeney, who will appear in the brand's advertising, public relations and digital media campaigns.

November 11, 2013

Procter & Gamble Canada has announced that Emmy-nominated TV actress Christina Hendricks will host the fifth annual P&G Beauty & Grooming Awards on Dec. 2.

October 18, 2013

Neutrogena has tapped Emmy-nominated actress Kerry Washington to be the newest face of the skin care brand.

October 7, 2013

Unilever’s Pond’s has jumped aboard the BB cream craze with its new Pond’s Luminous Finish BB+.

October 3, 2013

In preparation for flu season, actress Amanda Peet, ambassador of the UN Foundation's Shot@Life program, received her annual flu shot at Walgreens' flagship store in New York City to support its "Get a Shot, Give a Shot" campaign.

September 26, 2013

Shea butter is renowned for its moisturizing benefits and its power to improve the lives of women in West Africa, where women are solely responsible for the harvesting of the ingredient. KAO USA’s Jergens skin care has stressed its commitment to uplifting these women and their families by purchasing the shea butter from them and infusing it the new Jergens Shea Butter collection.

September 23, 2013

Neutrogena has announced that actress Julie Bowen has returned to the brand’s roster of talent after being a previous brand ambassador for seven years.

July 18, 2013

Beauty brand L’Oréal USA honored on Wednesday in New York City three women who are leading groundbreaking technology companies that are transforming the beauty industry during the second annual L’Oréal USA “NEXT” Generation awards ceremony, which was hosted by actress Olivia Munn.

July 15, 2013

Actress Jennie Garth, known for her role on "Beverly Hills 90210," on Monday partnered with Alcon to launch the Eye Saw Good campaign, an initiative that highlights the important role that good eye health and clear vision play in a person's life.

July 12, 2013

Muller FrutUp mango, Muller FrutUp orange, Muller Greek Corner pineapple passion fruit and Muller Greek Corner mango are the newest varieties to join the lineup of Muller yogurts and are now available at grocery stores nationwide.

June 20, 2013

Looking to tap into the CC cream craze, Revlon’s Almay brand has created the new Almay Smart Shade CC Cream Complexion Corrector, a multi-benefit formula designed to instantly diminish the appearance of imperfections, pores, dull skin tone, fine lines, wrinkles and discoloration.