November 7, 2014
Don't google it, check a reliable source. That's the advice a Belgian healthcare website, Gezondheid en Wetenschap, recently advertised in this YouTube video that you have to play to believe. Sadly, they need to advertise such advice. Because do you know what is notably absent in the country? A pharmacist. 
October 17, 2014

Walgreens on Thursday released a series of YouTube videos explaining facets of the chain's operations and how each of those areas support diverse communities. 

October 1, 2014

Walgreens last month posted an aspirational video to its YouTube channel that really captures the signficance of its "Get a Shot. Give a Shot." campaign conducted in partnership with the United Nations Foundation.

September 23, 2014

The retail industry is expected to benefit from mobile commerce, free shipping offers, in-store pickup promotions and e-commerce videos during the 2014 holiday season. 

September 3, 2014

NYX Cosmetics unveiled the winner of the 2014 Fine Artistry of Cosmetic Elites awards — 16-year-old Adelaine Morin, who is the face and voice behind YouTube channel C0OK1EMONSTER.

August 26, 2014

ShopYourWay, the digital loyalty, marketing and shopping platform of Sears and Kmart, has enlisted YouTube celebrities Ricky Dillon and Jenn McCallister to be “curators of cool” for the site.

July 21, 2014

Target is teaming up with four YouTube stars and Veronica Valencia, founder of Design Hunter L.A., on a YouTube video series that combines reality television and design challenges.

June 18, 2014

Procter & Gamble’s Pantene hair care brand is further evolving its global Shine Strong campaign with the launch of the global Shine Strong Fund and a new video that tackles a common but unconscious behavior many women engage in everyday: over-apologizing.

June 11, 2014

Millennial shoppers are nearly three times as likely as other generations to use social media as a pre-purchase research tool; however, many increasingly are looking beyond Facebook to other social media channels, according to Marketing to Millennials, a research study from the consumer and retail group at Market Strategies International.

May 12, 2014

Real Techniques, a Paris Presents brand, is calling all beauty lovers to reveal their inner artist through a sponsored marketing program with Allure magazine.

April 24, 2014

Colgate-Palmolive’s Speed Stick brand is promoting its new Speed Stick Gear via a partnership with YouTube filmmaker Devin Graham, also known as Devin SuperTramp, who is managed by Fullscreen, a media company for the connected generation.

April 9, 2014

In response to research revealing that an alarming 80% of women feel anxious about the way they look, a first-of-its-kind social experiment conducted by Dove highlights how the right state of mind can unlock a powerful feeling of beauty that lives inside all women.

March 26, 2014

For millennials, that oft-discussed age group born sometime in the range of the early 1980s to the early 2000s, social media is more than just a tool to share — they're also using it to make purchasing decisions.

March 4, 2014

Orabrush, a maker of oral care products, has appointed Brent Rambo, a former executive at Sony Online Entertainment, as the company’s chief technology officer.

February 18, 2014

To put it in Facebook terms, the pharmaceutical industry by and large has yet to friend American consumers.

February 18, 2014

YouTube is transforming the beauty space.

February 4, 2014

Beauty industry consumers are turning to YouTube in record numbers, and are often bypassing major brands for product recommendations, instructional guidance and social engagement. Yet, according to a recent study, only a handful of beauty brands are effectively incorporating YouTube into their web and commerce initiatives.

January 22, 2014

Orabrush, whose products are sold in more than 30,000 retail stores globally, has appointed Joel Ackerman, YouTube advertising hitmaker and social media strategist, as creative director.

January 8, 2014

It's a new year, one filled with high hopes and endless possibilities. And Dr Pepper hopes consumers choose to celebrate what makes them one of a kind in 2014 through the "One of One" (“/1”) campaign.

August 27, 2013

NYX Cosmetics has announced Missy Lynn, face and voice behind YouTube channel Start2FinishMUA, as the winner of the 2013 Fine Artistry of Cosmetic Elites Awards.

August 20, 2013

Em michelle phan, a start-up brand from the L’Oréal Luxe group, marks the first makeup line co-created by a community of beauty lovers and YouTube beauty vlogger Michelle Phan.

July 31, 2013

Walgreens continues to associate its brand with all things "well" with an ad campaign on the retailer's YouTube page that links its Walk with Walgreens initiative to the company's Balance Rewards loyalty program.

July 23, 2013

Bare For Men, a hair removal system designed and developed in Australia, is now available in the United States at Duane Reade locations.

July 18, 2013

Unilever’s Caress is celebrating the launch of its new Caress Tempting Whisper Fine Fragrance Elixir body wash by teaming up with La La Anthony, the star of “La La’s Full Court Life.”