November 16, 2011

Extra has boosted its lineup of Dessert Delights chewing gum with a new addition that was selected by Facebook fans.

November 15, 2011

Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

November 14, 2011

Ideas are just as important to a winning company’s overall success as the products and services it sells. So, what’s your company doing to create a culture where the ideas that create your products and services are as important as the products themselves?

November 10, 2011

Walmart on Thursday officially released its Black Friday circular on its website and Facebook page to help families save money this holiday season, and will host shopping events as early as 10 p.m. on Thanksgiving Day.

November 9, 2011

In honor of the Centers for Disease Control and Prevention's Get Smart About Antibiotics Week, the CDC will host a discussion on Twitter that will underscore the importance of appropriate antibiotic use.

November 8, 2011

Purdue Pharma has launched a new way for fighting pharmacy crime, the drug maker said Tuesday.

November 7, 2011

A new report by social media software maker Conversocial examined the customer service offerings of the 10 most loved and most hated retailers in the United States, and how these retailers are meeting the challenge of delivering great social media experiences for their customers.

November 7, 2011

Swiffer has kicked off a new promotion that encourages consumers to show off rooms in their home that meet a new standard of clean.

October 26, 2011

After two years and nearly 40 million total YouTube views, tongue cleaner manufacturer Orabrush is celebrating its roots by releasing a remake of the YouTube video, Bad Breath Test, using some of the company’s youngest fans.

October 24, 2011

Sunbelt Granola has launched a Facebook campaign to support the National Breast Cancer Foundation.

October 17, 2011

CVS/pharmacy announced on Monday that social network connectivity is now available at all CVS/pharmacy photo centers with Kodak picture kiosks.

October 14, 2011

Much as the late Steve Jobs likely did not foresee the iPhone when he and Steve Wozniak hammered away at the Apple I computer, it’s unlikely that Mark Zuckerberg saw the full potential of Facebook when he and a group of friends created it in a Harvard University dormitory.

October 13, 2011

Eastman Kodak Co. announced that its Kodak Picture Kiosk software will now allow consumers to use images from Facebook to create photo products.

October 11, 2011

Kimberly-Clark is making toilet paper covers fashionable with new Cottonelle toilet paper roll covers.

October 10, 2011

Reckitt Benckiser’s Clearasil skin care brand has launched a Facebook search for consumer brand ambassadors.

October 6, 2011

Fred’s posted a 1% gain in sales, to $17.5 million, for the five weeks ended Oct. 1.

September 29, 2011

CVS/pharmacy said that it is continuing to promote its "MoneyTrashers" campaign by adding new digital resources to CVS.com and the CVS/pharmacy Facebook page.

September 27, 2011

Target is encouraging consumers having a tough time selecting a Halloween costume this year to let their friends decide.

September 22, 2011

Walgreens is celebrating Halloween with a new Facebook contest.

September 21, 2011

Thanks to a large online following and success on YouTube, oral care brand Orabrush now has gained distribution at 3,500 Walmart stores throughout the country.

September 15, 2011

Wal-Mart Stores marked a major investment in social media and marketing with the announcement Wednesday that its technology unit @WalmartLabs has acquired mobile and social advertising firm OneRiot.

September 14, 2011

Omron Healthcare will be hosting Bob Greene, Oprah's personal trainer, Wednesday at 9 p.m. on Twitter at #FitWithOmron.

September 9, 2011

Extra is enlisting consumers to help it decide what should be the next Extra Dessert Delights flavor.

September 9, 2011

With more than 1 million fans on Facebook and the largest following on Foursquare among chain drug store retailers, Walgreens is using these social media platforms to let its customers help distribute more than $6 million in free flu shot vouchers to five national charities, the Chicago-area chain announced Friday.