May 15, 2014

In time for spring allergy season, Procter & Gamble has introduced Febreze Fabric Refresher Allergen Reducer, a product that eliminates odors and reduces up to 95% of inanimate allergens from pollen, pet dander and dust mite matter that can become airborne from fabrics after making their way into the home.

May 15, 2014

With its range of Luna skin care devices that promise to offer a completely new approach to skin care, Swedish brand Foreo is making waves in the beauty device market.

May 15, 2014

Assortment packs and minis are two hot candy trends, and Wrigley has tapped both for the new flavor in its successful Starburst Minis line.

May 15, 2014

Nordic Naturals introduced Vitamin C Gummies, providing 250 mg of vitamin C. With a tart tangerine flavor, Vitamin C Gummies are chewable gummy slices for kids 4 years and older.

May 15, 2014

SheaMoisture has made its foray into the color cosmetics segment with the April launch of its new “A Better Way to Beautiful” collection at Target.

May 15, 2014

South Beach Diet recently unveiled a new addition to its family of nutritious and convenient snacks — the South Beach Diet 100 Calorie Smoothie in chocolate truffle flavor.

May 15, 2014

Mars Chocolate North America is launching a number of treats for Halloween 2014. The Halloween chocolate category exceeded $1 billion in sales for the first time in 2013, with an increase of 6.4% over the previous year, according to Mars.

May 15, 2014

As new wipes for removing makeup and dirt continue to hit the beauty shelves, one company is taking a “swipe” at a different segment. Enter Forever Fresh’s Swipe deodorant wipes.

April 21, 2014

For baby, Hyland’s launched its Hyland’s Baby Nighttime Tiny Cold Syrup.

April 21, 2014

McNeil Consumer Healthcare recently introduced a new form to the Zyrtec portfolio of allergy-relief products — an oral, dissolvable tablet.

April 21, 2014

Pfizer recently launched Robitussin Maximum Strength Cough + Congestion DM, a new liquid-filled capsule that helps control cough on the go.

March 10, 2014

CandyRific has introduced two novelty items for spring.

March 10, 2014

Jelly Belly has added a second colorful, trendy bag to its line of Camo Beans — Pink Camo Beans.

March 10, 2014

Building on the 2013 introduction of Snickers Bites and Milky Way Bites, Mars Chocolate North America added three new flavors of unwrapped, bite-sized treats: Twix Bites, 3 Musketeers Bites and Milky Way Simply Caramel Bites.

February 18, 2014

The celebrity fragrance trend continues to live on, and among the latest entrants is singer and songwriter Enrique Iglesias.

February 18, 2014

Coca-Cola is rolling out its Dasani Sparkling line, five naturally flavored, unsweetened and lightly carbonated waters.

February 18, 2014

Canada Dry Ginger Ale has long been a staple in the flavored soft drink category.

February 18, 2014

Reckitt Benckiser this season extended its line of popular Mucinex Fast-Max to include a product for nighttime cold and flu relief in both liquid and tablet form.

February 18, 2014

Well-known fashion brand Perry Ellis shipped in August a new namesake fragrance for men — Perry Ellis.

February 18, 2014

Another nighttime remedy that historically has performed well is Procter & Gamble’s combo pack of Vicks Nyquil and Vicks Dayquil.

February 18, 2014

TalkingRain has added two new flavors to its Sparkling ICE brand of zero-calorie beverages.

February 18, 2014

Lighter-weight cat litters are gaining ground.

February 18, 2014

Wahl recently introduced No-Rinse waterless shampoo and doggie deodorant.

January 9, 2014

Consumers who purchase the ultra-rich Out of Africa Hand Cream — which is a natural formula made with 20% of unrefined shea butter — contribute 15 cents with each purchase to help provide education to women and children in West Africa.