Mars Chocolate North America offered Drug Store News a sneak-peek at the company's anticipated lineup for Valentine's Day 2014. The company plans a robust line of products with plenty of new items for retail shelves.
Mars Chocolate already may have unveiled its lineup of new treats for Halloween, Valentine's Day, as well as the winter holiday season, but the company announced that it is adding new items to its Easter 2013 lineup.
Mars Chocolate North America kicked off its 50,000 Mars Random Acts of Chocolate initiative, providing New Yorkers with free samples of the company's chocolate brands.