April 22, 2011

FiberChoice is encouraging Americans to make healthy decisions and lifestyle changes with a new Twitter campaign.

April 13, 2011

ModiFace, a provider of virtual makeover technologies, has partnered with anti-aging skin care company StriVectin to launch a virtual anti-aging results tool on StriVectin's site at StriVectin.com.

April 6, 2011

Generex Biotechnology has revamped its corporate website to underscore the company's focus on the development and approval of its diabetes and immunotherapeutic vaccine products pipeline.

March 7, 2011

As the world prepares to "spring forward," Rayovac is offering a host of engaging activities, fun giveaways and tips for sprucing up fire safety plans.

February 28, 2011

Bazooka Candy Brands' latest confection is offering consumers a personal and fun way to stay connected with each other.

February 17, 2011

Greek yogurt brand Chobani has launched its Real Love Stories multifaceted campaign.

February 10, 2011

The Council for Responsible Nutrition on Wednesday announced a charity drive “tweet-a-thon” to be hosted at its Life…supplemented Twitter site, @wannabwell.

December 21, 2010

The work of 62 nonprofit organizations in Rhode Island and Massachusetts received a boost with support from funds generated by the 2010 CVS Caremark Charity Classic.

December 21, 2010

Two companies have united to address the increasing popularity of fish tacos.

December 8, 2010

Celestial Seasonings is bringing its Sleepytime bear to life with weekly Twitter sessions called "Tea Time with Sleepytime Bear."

December 1, 2010

A soft drink is wrapping up the year-long celebration of its flavorful history.

November 15, 2010

A social media go-to-market strategy is fast becoming a must-have for companies these days, especially...

November 4, 2010

This is a next-generation pharmacy solution for the next generation of seniors, who begin celebrating...

October 31, 2010

The Natural Products Association on Monday announced its first step into the social media space...

October 13, 2010

AstraZeneca is launching a new campaign focused on depression, the Anglo-Swedish drug maker said Thursday....

September 22, 2010

A crime prevention program developed by drug maker Purdue Pharma is launching a page on...

September 12, 2010

Rite Aid has been beefing up its virtual presence lately, having ventured into such social...

September 7, 2010

Beauty company Revlon announced on Wednesday that it has decided to join the Twitter universe....

August 18, 2010

Whole Foods is on a mission to help consumers make healthy lifestyle choices with a...

August 4, 2010

Alacer, maker of Emergen-C, on Wednesday announced the launch of its “Share the Good” social...

June 8, 2010

RapidLash, which helps promote lush lashes and brows, is participating in the first-ever "Wink Week!"...

May 4, 2010

As a potential example of how retailers will communicate directly with customers in the future,...

March 3, 2010

Family-owned supermarket chain Bashas’ has revamped its Web site....

February 28, 2010

February was a busy month for CVS Caremark. First it was a partyon Beale Street...