September 15, 2014

When it comes to healthy oral care habits among children it can be, well, challenging. Just ask any parent.

August 25, 2014

Smart device and app maker Vigilant is launching its new Bluetooth-enabled Rainbow toothbrush that’s meant to teach children to brush properly. 

August 5, 2014

Sergeant's Pet Care Products, a manufacturer of pet supplies, announced the new Sentry Petrodex Advanced Dental Care Calming Kit for dogs.

June 24, 2014

After making headlines with its debut at Mobile World Congress in February, the Oral-B interactive SmartSeries electric toothbrush with Bluetooth 4.0 connectivity is now on sale, Procter & Gamble has announced.

May 28, 2014

Organix-South has created a new line of oral care products called XyliVita, with several offerings being rolled out over the next four months.

May 5, 2014

Dr. Fresh has launched a new generation of Reach toothbrushes.

March 21, 2014

Church & Dwight, the maker of Arm & Hammer oral care products, has introduced its new Arm & Hammer Truly Radiant toothpaste and Spinbrush Truly Radiant battery-powered toothbrushes.

March 11, 2014

Philips Sonicare has introduced its new Philips Sonicare for Kids, a rechargeable power toothbrush for kids.

February 21, 2014

Following buzz that Procter & Gamble revealed last week during a conference in Barcelona a smartphone-enabled toothbrush, the manufacturer has officially unveiled details of the new interactive electronic toothbrush.

February 20, 2014

Procter & Gamble has reportedly developed the first smartphone-connected toothbrush to give consumers personalized advice for better oral health, according to a Reuters report.

February 5, 2014

Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.

January 20, 2014

Emmi-Tech, the distributor of the Emmi-dent Ultrasound toothbrush, has unveiled a new gluten-free, fluoride-free and paraben-free toothpaste called Nature.

September 18, 2013

Philips Sonicare is looking to elevate the power toothbrush category with the introduction of its latest innovation, FlexCare Platinum.

July 26, 2013

Oral care brand Brush Buddies is expanding its line of licensed toothbrushes with the launch of the new Brush Buddies Smurfs Poppin' toothbrushes, Brush Buddies Smurfs Talking Toothbrushes and Brush Buddies Smurfs manual toothbrushes.

March 28, 2013

Tom's of Maine, a maker of natural personal care products, has introduced its new Naturally Clean toothbrush.

March 19, 2013

Cenoire, a manufacturer of portable electronic accessories, has announced the availability of its new electronic toothbrush, the Eluo Ultra. The Eluo Ultra is a dual frequency sonic toothbrush discretely disguised in a mascara compact case.

February 27, 2013

Dr. Fresh has introduced a new toothpaste designed to be squirted directly into the mouth, the company said Wednesday.

February 25, 2013

Americans are seeking a brighter smile, and research and sales data suggest that they are increasingly turning to whitening toothpastes and even mouthwash to help whiten teeth.

February 20, 2013

Vitacare has introduced a new product line designed for people with sensitive teeth, the company said.

February 15, 2013

Church & Dwight, the maker of Arm & Hammer, has announced that pop sensation One Direction is joining the Arm & Hammer Tooth Tunes branded products family.

February 6, 2013

Oral-B announced the newest addition to its line of Professional Series power toothbrushes: the Deep Sweep Triaction toothbrush.

December 18, 2012

Dr. Fresh, a designer and marketer of oral care products, has acquired the Reach brand of manual toothbrushes from the Johnson & Johnson Healthcare Products Division of McNeil-PPC.

December 6, 2012

Brush Buddies, a maker of of licensed manual toothbrushes, and Global Merchandising Services has announced that One Direction is the newest artist to be featured on the line of Brush Buddies Singing Toothbrushes.

November 9, 2012

Panasonic has introduced a toothbrush to its line of compact personal care products for women, the company said Friday.