Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.
Majestic Drug Co. Inc., makers of the Senzzzzz Away Tooth Desensitizer, in conjunction with the product launch announced the results of a nationwide survey of Americans showing nearly 50% of the population suffers from tooth sensitivity.
In July 2008, the Minnesota Department of Health began a two-year project aimed at addressing the rising oral healthcare crisis among at-risk children in the state. Funded by the Health Resources and Services Administration, or HRSA, and the Centers for Disease Control and Prevention, the Oral Health Zone, or OHZ, project is a subproject of the state’s overall commitment to HRSA and CDC to develop for Minnesota a public oral health infrastructure.
GlaxoSmithKline Consumer Healthcare today released results from a new national survey of partial denture wearers revealing that while more than half of survey respondents (58%) report that it's important to them to maintain the health of their teeth — more so than their diet (46%) or skin (11%) — more than one third (36%) of respondents did not change any of their behaviors within the first year of wearing their partial denture.
Oral care company Plackers is making flossing on the go more convenient than ever with the introduction of the new Micro Mint Travel Case, a plastic flosser case that easily slips into purses, gym bags, carry-ons and more.
Water Pik, a maker of personal care products that are sold in such channels as drug stores, mass merchandisers and specialty retailers, has announced the introduction of the new Waterpik Complete Care, which provides consumers with all of their brushing and flossing needs in one product.
To raise awareness of kids’ oral health during the American Dental Association’s National Children’s Dental Health Month, Procter & Gamble’s Crest and Oral-B have partnered with Dr. Jennifer Salzer, a dentist, orthodontist and mom, to help parents and children brush up on healthy oral care habits.