July 16, 2015

Rite Aid is experimenting with a new interactive kiosk to help consumers navigate a complex category to shop — vitamins and nutritional supplements. According to Rite Aid EVP of merchandising Tony Montini, the initial customer response has been extremely positive.

July 16, 2015

Rite Aid has its merchandising strategy down to a fine science. Even as the merchant team reporting to Tony Montini, Rite Aid EVP of merchandising, delivers a standardized shopping experience to Rite Aid customers, the company’s merchants are constantly experimenting with new ideas that help differentiate that shopping experience from the store across the street.

July 16, 2015

Last year, Rite Aid named Johnson & Johnson its 2014 Innovative Spirit award recipient for taking a leadership position in a creative merchandising approach called SEAL (Simplify, Educate At Last).

Across some of those categories where SEAL has been put into play, sales are up as much as 10%, Rite Aid reported.

February 7, 2013

Rite Aid is promoting itself as a Valentine's Day shopping destination for women, the retail pharmacy chain said.

November 29, 2012

The success of Rite Aid’s Wellness store is in the experience. It’s welcoming. It’s engaging. And across various touchpoints throughout the store, it helps guide Rite Aid customers toward however it is they define “well.” That’s as much a function of design of the stores as it is the people and the products in those stores.

March 5, 2012

A Rite Aid category manager has won a top award from a trade association representing candy makers.

April 25, 2011

WOONSOCKET, R.I. — CVS Caremark has named Helena Foulkes EVP and chief healthcare strategy and marketing officer. In the newly created role, Foulkes will bring together the company’s capabilities in enterprise branding, communications, community relations, charitable giving, healthcare-reform strategy, government relations and marketing into one integrated organization in an effort to deliver even better business results and stronger partnerships.


April 25, 2011

In response to the news last month that Rite Aid named Tony Montini EVP merchandising, DSN shared this exchange with an online reader.

April 22, 2011

Newly promoted Rite Aid EVP merchandising Tony Montini isn’t new to the company, having served brief stints there in the late 1980s and early 2000s. But the retailer’s latest initiatives, and the leading roles that Montini and SVP merchandising Bryan Shirtliff will take in them, are the kinds of things that will let the two really leave their mark on the company — and on the industry.

April 18, 2011

Rite Aid's SVP category management Tony Montini has been promoted to EVP merchandising, the pharmacy retailer said Monday.

February 1, 2011

CAMP HILL, Pa. — Tony Montini returned to Rite Aid just in time to help leverage what is becoming a very powerful Wellness+ loyalty card program that has cracked the code for the chain in terms of tying the front-end to the back bench by way of the patient. 

And while Montini returns to the retail ranks as SVP category management, he is well-prepared to make Wellness+ work gangbusters with the supplier community. His background is in corporate marketing with advertising agency Marc USA, where he was EVP and COO.