January 29, 2013

Ben & Jerry's ice cream has announced it will reveal a new flavor aimed at celebrating the NBC series 30 Rock, which airs its series finale on January 31.

January 21, 2013

Actress Jennifer Aniston has reportedly been named the new face of Aveeno skin care products, according to published reports.

January 18, 2013

Walgreens and Televisa Consumer Products announced an expansion of their distribution across Walgreens with the inclination to share additional insights into the Hispanic community. Televisa's product portfolio spans from beauty items in haircare and skincare to OTC solutions in the cough/cold and pain relief categories.

Did you ever wonder what would happen if a broadcaster dabbled in the consumer packaged goods world? Would they be able to drive trial at an exponentially cheaper rate because they could flood their own airwaves with in-house commercials and product placements? Maybe. In the U.S. market it'd be difficult and becoming ever more so given the continued fracturing of media outlets. Network television operations today have to contend with hundreds of cable/satellite channels that are each creating their own content, not to mention relatively new primetime competitors like the Internet or mobile apps. In other words, it'd be difficult to reach a critical mass of viewers and at the same time substitute paid product placements with in-house (in other words not paid) product placements in the U.S. media marketplace.

January 10, 2013

Actor Brad Garrett, best known for his role as Robert on "Everybody Loves Raymond," recently shared a moment with Salim Holder, Prestige Brands senior brand manager for Little Remedies products, at the "Winter Wonderland" holiday party benefiting The Children's Hospital of L.A.

January 4, 2013

NBCUniversal Television Consumer Products, in conjunction with Shine America, on Thursday announced the launch of the newly enhanced Biggestloser.com to serve as a one-stop portal with complete access to NBC’s “The Biggest Loser” online community.

December 13, 2012

Aquafina and Emmy-nominated "Project Runway" are teaming up to launch the "Aquafina Pure Challenge," a competition that invites consumers, including aspiring designers, to celebrate the pure essence of who they are by submitting an original Aquafina-inspired design.

December 13, 2012

Procter & Gamble’s Oral-B brand is encouraging shoppers to consider providing the gift of a healthier smile to their loved ones this year and has partnered with O, The Oprah Magazine to offer hundreds of O readers the opportunity to try out the Professional Precision 5000 power toothbrush.

December 11, 2012

The award-winning "Shalom Sesame" DVD series is now available as part of a year-long DVD club, SISU Entertainment announced.

November 26, 2012

More and more, consumers are turning to OTCs as the first line of defense when they first get sick — regardless of the condition suffered — and that appears to be consistent among AccentHealth viewers. According to an online survey of more than 900 AccentHealth viewers conducted in September, one-quarter of patients said they have increased their use of OTC products in the past year.

November 26, 2012

Quill.com is capitalizing on the success of its Dunder Mifflin paper line with seven new products.

November 15, 2012

Walmart maintained an optimistic outlook for the holiday season despite a 1.5% third-quarter comp increase that reflected a modest deceleration in sales momentum seen earlier this year.

November 15, 2012

RH Labs just launched a line of intimacy health products endorsed by Laura Berman, a well-known sex and relationship expert who hosts the show “In The Bedroom” on the Oprah Winfrey Network. Berman collaborated on the design of every product in her line, the company noted.


November 15, 2012

Change was in the air again this year at Sam’s Club as the warehouse club division welcomed yet another CEO and head merchant combination.

November 8, 2012

Weis Markets on Thursday announced the launch of its second annual Believe in Heroes promotion to benefit Wounded Warrior Project, an organization that raises awareness and enlists public support for the needs of injured service members.

November 6, 2012

The Yankee Candle Co. today announced the launch of its latest limited edition collection — My Favorite Things, inspired by the classic Rodgers & Hammerstein song from the musical "The Sound of Music."

November 5, 2012

Tweens can be the star of their very own "Project Runway" with Fashion Angels' two new additions to its line of fashion design and style kits: Project Runway Tapeffiti Fashion Design Challenge and Project Runway Models to the Runway.

October 8, 2012

Only 58% of consumer packaged goods executives view dollar stores as a strategic channel, according to Deloitte’s new "Dollar Store Strategies for National Brands" study.

October 8, 2012

The U.S. frozen foods market has hit a rough patch, according to a new study from Packaged Facts.

October 2, 2012

The National Retail Federation released its 2012 holiday forecast on Tuesday, which shows sales increasing 4.1% to $586.1 billion, down from last year's 5.6% growth.

September 21, 2012

Comedic actresses Sherri Shepherd and Cloris Leachman are finding the humor in menopause by headlining the Poise brand’s Hot Flash Road Show, a free comedy tour making stops in New York and Los Angeles this fall that was announced Friday by Kimberly Clark.

September 18, 2012

L'Oréal Paris has officially announced actress Lea Michele as the brand's newest ambassador.

September 12, 2012

Pacific Natural Foods has launched a new line of classic holiday accompaniments, designed to make holiday meal prep a snap.

September 11, 2012

20th Century Fox Home Entertainment is bringing a new sports film to Blu-ray and DVD.

August 23, 2012

NEW YORK — GG Gatsby is collaborating with Target.com and Walmart.com to launch its new volumizing hair care line.

These are the first retail collaborations for the brand, and the partnerships enable the brand to bring its hair care line to a new mass demographic.