Coty announced on Friday the unveiling of its new corporate website, which modernizes the company's digital presence and is designed to reflect Coty's innovative "Faster. Further. Freer." corporate culture.
PepsiCo's Frito-Lay North America division is developing a gluten-free validation process for its products as part of a multiyear initiative to assure consumers that many of the company's products are gluten free.
McNeil Consumer Healthcare on Thursday informed its wholesale customers that it is voluntarily recalling one lot of Imodium multi-symptom relief 18 caplets due to a packaging issue that may have impacted a limited number of blister units in this lot.
The National Advertising Division on Friday recommended Dreambrands modify or discontinue a wide range of advertising claims for “Add Lib,” a dietary supplement promoted to women for improved mood, energy and sexual desire.
Prestige Brands closed out its fiscal 2012 ended March 31 on a high note with $441.1 million in revenues for the year, up 31.1%. And fiscal 2013 is looking promising as the company will have full-year contributions from its 17 acquired over-the-counter brands from GlaxoSmithKline.
Unilever is taking what it considers to be a breakthrough approach to hair care — by focusing on the scalp, rather than the ends — with its Clear Scalp and Hair Therapy line that hit North America in May.
Earlier this year, Prestige Brands closed the deal on its acquisition of the analgesic Goody’s Powder. And while Goody’s may be characterized as a legacy brand, it is in no way a tired brand — for the 52 weeks ended April 15, sales of Goody’s Powder were up 1.2% to $15.8 million.
Bic Consumer Products USA’s new FlameDisk offers consumers a convenient, portable alternative to charcoal. FlameDisk, which uses ethanol as its main fuel ingredient, heats up quickly and is cleaner than charcoal.
Appropriately promoting niche brands within the intimacy health space can be a little trickier than the average consumer packaged goods product. And social media isn’t necessarily the ideal platform — an adult may not be as comfortable “liking” an intimacy enhancement product on Facebook to show their brand affinity, for example.