Rite Aid is sponsoring skin cancer screenings at dozens of stores across the country as part of a tour that begins this month and ends in August, the retail pharmacy chain said Thursday.

Banana Boat sun care will take on the sun and the speedway for a new partnership with Chip Ganassi Racing Teams.

County and state fairs across the country draw millions of visitors every year, but many fairgoers forget to bring along things like sunscreen, headache relievers and antacids.

Most body care products promote claims of being long-lasting, nongreasy or effective on dry skin but, according to the findings of a new Mintel report, most lotion wearers are not happy with the products they have to choose from.

In an effort to have an even greater impact on the sun care category, Energizer Personal Care has announced the establishment of its sun care division, which brings together sunscreen brands Banana Boat and Hawaiian Tropic, as well as its private-label brand, Alpha To Omega.

Physician’s Preference, Vitamins and Supplements wellness experts on Wednesday announced an initiative to educate Americans on the importance of obtaining optimal vitamin D status — as the “sunshine vitamin” is coupled with numerous health benefits — by setting the facts straight about sunscreen use and offering quick tips for increasing one’s vitamin D level.

Greater consumer awareness of the dangers of the sun’s harmful rays and greater product innovation are spelling growth in the sun care market. And, as the industry wades through the recently issued regulations by the Food and Drug Administration, new innovative products for both children and adults hit the pipeline, which is likely to mean further growth.

Beiersdorf’s Eucerin skin care brand has embarked on a yearlong Skin First Movement to help educate women across the country on the importance of skin health as part of overall wellness

Unilever's Axe Hair brand has announced that it is partnering with the nonprofit organization Wounded Warrior Project and promoting its new Axe Buzzed Look cream + SPF 15, its newest styling product.

Arizona Sunwash has announced the launch of Solise, which it is positioning as the world's first body wash and hand wash that combines cleansing with long-lasting UVA/UVB SPF 15 sunscreen.

In honor of Skin Cancer Awareness Month, Thinksport and Livestrong have announced that Thinksport Livestrong sunscreen now is available online and in stores just in time for summer.

Vichy Labs has developed Capital Soleil, a new line of sun care products that will be sold at select CVS/pharmacy, Duane Reade and Walgreens locations.