It seems that many U.S. adults are unaware of what inoculations are government-recommended vaccinations, while more than half are not diligent about regular checkups with their primary care physician, according to a Walgreens survey.
Despite achieving measles elimination in 2000, the Centers for Disease Control and Prevention reported in its "Morbidity and Morality Weekly Report" that a total of 222 measles cases and 17 measles outbreaks were reported to the CDC last year, compared with a median of 60 cases and four outbreaks reported annually during the 2001-2010 period.
According to the latest numbers, the country's economy is slowly growing, while unemployment has been slowly declining. But while growth has been somewhat less than stellar, 10 industries have outpaced the rest of the economy, including generic drugs.
Social media open many new opportunities for healthcare organizations to engage consumers and are changing the nature of healthcare interaction, according to a new report by PwC's Health Research Institute.
The Coca-Cola Retailing Research Council on Monday published the final installment of its five-part report on social media, which suggested that grocery marketers significantly can leverage any social media participation by simply responding to tweets on Twitter and exploring the potential of professional networking site LinkedIn, where activity has been supercharged by the recession.
Despite using shopping lists as a budget tool to eliminate unnecessary purchases, 9-out-of-10 shoppers still buy items not on their list, according to new research from the Integer Group and M/A/R/C Research.
Medicare Part D beneficiaries with cardiovascular conditions who had no financial assistance during the "doughnut hole" coverage gap were 57% more likely to discontinue their cardiovascular medications than those beneficiaries who had consistent drug coverage, according to a study conducted by researchers from Harvard University, Brigham and Women's Hospital and CVS Caremark.
Customer loyalty has always been paramount for retailers, but as we wade into 2012 and beyond, it is becoming increasingly evident that retailers have a renewed focus on establishing a strong sense of loyalty and creating an engaging customer experience through cross-channel initiatives that are touching customers both in and — perhaps more importantly — out of the store.
A recent study by market research company NPD Group found that most men are using some sort of grooming product today, such as shave, hair care and fragrance; however, only 25% of men are currently using facial skin care products.
Nielsen and the University of Chicago Booth School of Business said they plan to offer comprehensive historical perspective on consumer purchases to all U.S.-based academic researchers for the first time.
A digital advertising network for retail pharmacies set up by one of the country's largest healthcare services companies appeared to be effective in marketing products to consumers, according to a new study.