December 15, 2014

Google is reportedly studying the effect color has on consumer purchase decisions, among other issues

December 15, 2014

Simply Beverages, the makers of Simply Orange and Simply Lemonade beverages, is adding a line of juices to its portfolio. 

December 8, 2014

NBTY on Monday announced the appointment of Brian Wynne to the role of president of NBTY Americas, and CEO of its U.S. subsidiary - United States Nutrition.

November 20, 2014

Beiersdorf’s Nivea has officially pulled back the shower curtain to unveil a new innovation that aims to revolutionize how you moisturize. Enter the new In-Shower Body Lotions.

November 17, 2014

It’s a new era for carbonated beverages. Sales have been falling for a decade as consumers have shifted away from traditional sodas sweetened with high-fructose corn syrup and are avoiding diet sodas due to concerns about artificial sweeteners.

November 17, 2014

In response to the growing popularity of soft drinks sweetened with cane sugar and the spike in demand for “MexiCoke,” Coke has started distributing the product itself in the United States.

November 5, 2014

The Coca-Cola Co. on Tuesday announced the nationwide launch of Coca-Cola Life, the company's first reduced-calorie cola to use a combination of cane sugar and stevia leaf extract. 

October 29, 2014

Mike's Hard Lemonade Co. announced its newest seasonal flavor, Mike's Harder Apple Firebomb. 

October 13, 2014

Church & Dwight on Monday announced the launch of Replens Silky Smooth.

September 29, 2014

Bai Brands on Monday announced the launch of Bai Bubbles, a carbonated beverage that adds to the company's line of antioxidant infusions.

September 29, 2014

Coca-Cola Co.'s Sprite brand is getting in the holiday spirit a little early with the reintroduction of a berry-flavored fan favorite.

September 22, 2014

To celebrate consumer support of Diet Coke, the brand will launch an integrated marketing campaign, called "Get A Taste," which aims to illustrate how the beverage can make life's duller moments a bit bubblier. 

August 28, 2014

Unique Beverage Co., a player in the sparkling water category, has announced that its Cascade Ice flavors of lemonade, coconut, black raspberry, orange mango and pink grapefruit will be available in six packs and single 7-oz. bottles beginning in September.

August 20, 2014

Leveraging the moisturizing benefits of argan oil, cocoa butter, coconut oil and shea butter to help battle stretch marks is derma e’s new Stretch Mark Crème.

August 15, 2014

The Coca-Cola Co. plans to acquire a 16.7% interest in Monster Beverage Corp. in a partnership arrangement involving brands, global distribution and $2.15 billion in cash.

July 30, 2014

Coca-Cola launched the new Tweet-a-Coke campaign Tuesday, which lets a user tweet their friends a $5 e-voucher that can be redeemed for a small fountain drink at a Regal Entertainment Group theater.

July 24, 2014

LEAF Brands announced new Zero Calorie versions of their popular Astro Pop sodas, which were introduced in 2011.

July 10, 2014

Growth of ready-to-drink tea may have slowed, but industry experts say the segment still has room to grow as consumers increasingly turn to tea as a healthy alternative.

June 28, 2014

Beverages play an important role in today's drug stores, and the segment is only becoming more diverse as such offerings as sports drinks and enhanced waters increasingly hit the market, alongside ever-popular carbonated beverages. To shed light on some of the biggest trends sweeping the category and to help retailers better understand how to better leverage the power of shopping occasions, DSNTV recently interviewed John Carroll of Coca-Cola for its Executive Viewpoint video series.

June 20, 2014

Mikes Hard Lemonade Co., producer of the flavored malt beverage Mike's Hard Lemonade, recognized its 1 millionth fan on Facebook by going all out. Literally.

June 12, 2014

Old Orchard Brands announced the launch of two new naturally sweetened lemonades that evoke the quality of a lemonade stand, according to the company.

June 11, 2014

Bolthouse Farms announced that it will be releasing a new summer-only refreshment that puts a twist on a classic beverage.

June 5, 2014

SoBe, a brand from PepsiCo, is launching a new campaign to help revitalize its image.

June 2, 2014

Sunny Delight Beverages Co. announced that it would be testing a carbonated juice drink aimed at consumers looking for an alternative to energy drinks.