For the three months ended in May, smartphone penetration reached 61% of the U.S. market, according to Nielsen. Penetration of smartphones remained lowest among Americans ages 55 years and older (42%), but this group is catching up fast, as penetration among this demographic has nearly doubled over the past year.
Cardinal Health has created a special mobile app to help put everything attendees of its annual Retail Business Conference need to know about this year’s event in the palm of their hands — and then some.
Lifestyle brand RuMe announced today select customizable iPhone and iPad cases and organizational accessories will be sold in Target locations nationwide as part of a back-to-school campaign beginning on July 28.
Mobile apps used for sports and fitness activities are set to rise by 63% from 2012 to 2017 around the world, according to a report — “The World Market for Sports & Fitness Monitors–2013 Edition” — released by information and analytics provider IHS.
You can call it "taking the store out of the store." Whatever you call it, it's certainly another example of how routine the shattering of retail paradigms has become as retailers — online, brick-and-mortar and everything in between — find new ways to connect with consumers.
CVS/pharmacy has bolstered its mobile app by adding the new Drug Interaction Checker, which is an industry first that allows customers to easily check for potential drug interactions by comparing OTC products with their prescriptions and other OTCs on their smartphones.
Walgreens announced its app is available for download on mobile phone devices across the Windows Phone 8 platform. A Windows 8 version for desktops and tablets is expected to become available at a later date.
Integration of social and mobile media, as well as shipping options and flexible returns, can drive brand loyalty as consumers seek out more choices and convenience when shopping online, according to a new study.
Swirl launched a new software platform specifically designed to attract and influence in-store shoppers with micro-targeted digital content and real-time, personalized offers delivered to consumers' smartphones while they shop.
Aisle411, a mobile retail navigation service, announced that its mobile shopping and searchable store maps smartphone app is available to use within more than 12,000 retail stores throughout the United States.
Powerocks, creators of a colorful line of portable power banks, announced today the new Super Magicstick line of light, easy-to-carry lipstick or cigar-shaped power banks to charge smartphones on the go.
According to research, ownership of smartphones and tablets in particular have grown rapidly over the past couple of years, and that has created a multi-headed omnichannel hydra of a customer who retailers across all channels are desperately trying to appease.
Five regional retailers — including mass-merchandisers Meijer and Fred Meyer — are selling a mobile point-of-sale credit card processing system compatible with most smartphones and tablets in their stores.
Starting this month, the more than 8.6 million readers of Costco Wholesale's member magazine will be able to use smartphones and tablets to scan more than 50 digital watermarks included in articles and ads.
These are the days of the empowered patient — the patient who asks questions, who wants to know about how to prevent the diseases that ailed their parents or how to live more successfully with the conditions they have, who seeks and finds health information from doctors, nurses, magazines and most especially from the teeming trove of online health sites.