Giovanni Eco Chic Cosmetics is helping beauty mavens battle dry, damaged hair with its new 2chic Avocado and Olive Oil Ultra-Moist collection, which brings two restorative ingredients together in an exclusive Dual Moisture Complex.
During the last three football seasons, Procter & Gamble’s Head & Shoulders has helped Troy Polamalu’s legendary hair take on a life of its own, which included securing a million dollar hair insurance policy and immortalizing him in wax.
Personal care maker Johnson & Johnson is on a course to reformulate nearly all of its adult toiletries and cosmetics in less than four years in an effort to remove potentially cancer-causing and other dangerous chemicals.
Parents obviously want the best of the best for their little bundles of joy, and skin care products are no exception. That means often opting for those items that are free of such ingredients as artificial colors and parabens.
Unilever has tapped model, producer, television host and designer Heidi Klum to help launch its new Clear Scalp and Hair Beauty Therapy line of nourishing shampoos and conditioners. Klum will star in the 360-brand campaign including TV, print and digital, beginning in May.
The Hain Celestial Group, a maker of natural personal care products, announced the debut of more than 20 new personal care products at the Natural Products Expo West earlier this month, as well as more than 90 product reformulations to the NSF/ANSI 305 Standard for Personal Care Products Containing Organic Ingredients.
Global cosmetic, skin care, fragrance and spa company Borghese has partnered with Primary One Brands, which provides salon-branded products to all classes of trade, to launch a new line of hair care products by Borghese.