CVS Caremark and the Centers for Medicare and Medicaid Services have teamed up to increase awareness of the new services available under the Patient Protection and Affordable Care Act. To announce the partnership and highlight new benefits and options for Medicare beneficiaries, U.S. Health and Human Services Secretary Kathleen Sebelius recently visited a CVS/pharmacy and MinuteClinic in Jacksonville, Fla.
Social media outlets. Consumers. Wall Street. Government officials. Everyone was buzzing over CVS Caremark’s news on Wednesday that it has changed its corporate name to CVS Health and stopped selling tobacco in all of its stores.
CVS Caremark announced today that it is changing its corporate name to CVS Health to reflect its broader healthcare commitment and its expertise in driving the innovations needed to shape the future of health.
In the wake of CVS Caremark’s announcement Wednesday morning that it has changed its name to CVS Health to better reflect its broader healthcare commitment and stopped selling tobacco in all its stores about one month earlier than anticipated, the company is embarking on a marketing initiative that includes a new commercial and a social campaign.
Shortly after announcing Wednesday morning its corporate name change to CVS Health, CEO Larry Merlo appeared on CNBC to weigh in on the name change and the opportunities to play a greater role in today’s healthcare market, as well as to highlight the fact that its stores are now officially tobacco-free.
In recognition of the increased risks that seniors have of developing health complications from the flu, pneumonia, shingles and other illnesses, CVS/pharmacy and MinuteClinic have declared September to be Senior Vaccination Month and will be working to raise awareness about the importance of vaccinations for their senior patients.
CVS/pharmacy has unveiled a cause marketing campaign to support Boys & Girls Clubs of America's Great Futures Campaign, a new initiative to raise awareness about the critical role of out-of-school time and empower the next generation of youth on their path to a great future.
The first MinuteClinic locations in the Sacramento metropolitan area opened their doors on Wednesday inside select CVS/pharmacy stores in Sacramento and Elk Grove. A third clinic is slated to open in Fair Oaks in October.
CVS Caremark president and CEO Larry Merlo, along with CEOs from more than a dozen of America's largest corporations and organizations, announced on Tuesday the creation of the American Heart Association CEO Roundtable, an initiative to create a workplace culture that is focused on health.
CVS/pharmacy has replaced certain single-ingredient pseudoephedrine products with the tamper-resistant PSE product, Zephrex-D, in all of its West Virginia stores, as well as stores in nearby states that are located within 15 miles of West Virginia's border, including Kentucky, Maryland, Ohio, Pennsylvania and Virginia.
To honor the nation’s heroes and recognize them for their service, CVS Caremark and the Boston Red Sox recently teamed up to provide veterans of all abilities from across New England a batting practice and baseball skills camp at Fenway Park.