September 19, 2013

Duane Reade on Wednesday announced that the New York City drug store retailer has become Twitter's most followed retail chain in the drug, food and mass Arena worldwide.

September 10, 2013

Just a few pieces of Halloween candy can go a long way toward satisfying kids’ cravings for sweet treats, but large quantities lead to tooth decay. That’s why dentists are teaming up to host this year’s Halloween Candy Buyback program.

September 5, 2013

The National Community Pharmacists Association recently put out a call for pharmacists to participate in an Oct. 3 "Tweet-a-Thon: Pharmacists Helping Patients."

September 3, 2013

Duane Reade in late August surpassed 1 million Twitter followers, and will be celebrating the accomplishment at its 40 Wall St. location on Tuesday during an invitation-only event.

August 2, 2013

Hair care brand Alberto VO5 has declared August "National Anti-Frizz Month."

June 14, 2013

The superstars of the fragrance industry were honored last week at The Fragrance Foundation Awards event held at Alice Tully Hall, Lincoln Center in New York City.

May 9, 2013

Beauty mavens are loving their beauty devices. As untapped potential exists in Asian and European beauty devices markets, the United States has retained its global market share lead with strong double-digit growth in 2012, according to recent research.

Consulting and research firm Kline Group stated earlier this year that the U.S. beauty device market grew nearly 20% in 2012, driven by both new product launches from existing marketers and new players.

April 30, 2013

In conjunction with the Axe Apollo Space Academy, which will send 22 people from around the world to space, the Axe brand is launching a new retail-focused program that will allow seven people to attend Space Camp for a chance to participate in the trip of a lifetime.

April 20, 2013

Understanding the needs of the multicultural marketplace, personal care company Sundial Brands, the maker of SheaMoisture, is working to take a new general market positioning at retail. Richelieu Dennis, founder and CEO of Sundial Brands, talked with Drug Store News about the brand’s heritage and how it is catering to the needs of its customers.

April 10, 2013

Duane Reade announced the launch of its first mobile application for iOS devices.

March 25, 2013

CVS/pharmacy has launched a first-of-its-kind interactive app, delivering a virtual 3-D digital drug store experience for customers using Apple iPads.

January 28, 2013

Budweiser launched its first Twitter account on Jan. 27, and made a splash with its first tweet: an image of a newborn member of the "Budweiser Clydesdales Class of 2013."

January 3, 2013

People making New Year's resolutions, mostly centered around health, this year say they behave more responsibly than they did five years ago compared with those not making them, according to a new survey.

December 21, 2012

A new product from the PediaCare line is designed to keep children hydrated when they have a cold or flu.

December 7, 2012

Atkins Nutritionals has launched a line of low-carbohydrate frozen meals that will be available nationwide starting in January 2013, the company said.

December 6, 2012

Brush Buddies, a maker of of licensed manual toothbrushes, and Global Merchandising Services has announced that One Direction is the newest artist to be featured on the line of Brush Buddies Singing Toothbrushes.

December 5, 2012

The Natural Products Association last week announced its presence across two new social media platforms — Pinterest and Google+.

November 21, 2012

Dollar General, for the seventh consecutive year, is partnering with St. Judes Children's Research Hospital for their Thanks and Giving campaign and the U.S. Marine Corps Toys for Tots Foundation.

October 16, 2012

During the last three football seasons, Procter & Gamble’s Head & Shoulders has helped Troy Polamalu’s legendary hair take on a life of its own, which included securing a million dollar hair insurance policy and immortalizing him in wax.

October 3, 2012

Procter & Gamble’s mouthwash brand Scope is introducing new branding and packaging.

September 25, 2012

You could say that many of the front-of-store experiences that Walgreens is helping to transform today — photo and memorabilia, beauty, fresh, OTC, even pharmacy — all evolved from Walgreens Customer Centric Retailing project, which began back in 2009. “There were several benefits that we gained from CCR that helped fuel this transformation,” noted Rachel Bishop, Walgreens VP daily living strategy and business development.


September 25, 2012

The air is getting colder and retailers are already gearing up for the Christmas season, but before they do that, they will have to get through Halloween.

July 11, 2012

Social media is an important component of ongoing brand marketing, as well as any advertising campaign for a drug store retailer or brand. Integrated communications have the most impact because earned, owned and paid media reinforce and amplify the message. All channels feed off each other; the more frequently a potential customer sees or hears about a brand or retailer, particularly in more than one context or venue, the more likely she is to remember and purchase.

July 9, 2012

Rite Aid is using its social networking sites to offer 10 days of deals for the summer, the retail pharmacy chain said Monday.