November 5, 2012

Products often fail before they ever find their way to market. Because our firm reviews more than 2,500 new health, beauty and wellness products, and sees approximately 13,000 packaging changes and line extensions annually, I’ve seen this firsthand.

May 22, 2012

Walmart topped the list of retailers on the BrandZ Top 100 Most Valuable Global Brands, according to a study commissioned by WPP Group and conducted by Millward Brown Optimor.

May 14, 2012

Consumers gravitate toward traditional pharmacies for their everyday health-and-wellness needs, according to the "2012 Harris Poll EquiTrend" survey released Monday.

May 14, 2012

New research that will appear in the upcoming issue of the Journal of Marketing Research explores consumer sentiment over the extension of a premium brand outside of its typical category.

November 28, 2011

There’s been discussion for years about the “moment of truth” and whether the ultimate — and final — purchase decision is made at the shelf.

November 8, 2011

Nestlé Healthcare Nutrition on Tuesday launched an enhanced bottle design across its Boost Complete Nutritional Drink line that's grip-friendly, lightweight and that features a no-foil, easy-to-open top.

August 8, 2011

Black Radiance, a Markwins beauty brand, has hired Robyn Turner as its newest brand manager.

July 25, 2011

SC Johnson’s latest Windex product touts 90% less plastic than the traditional 26-oz. trigger bottle. New Windex Mini is a concentrated refill pouch that “saves six times as much plastic waste that goes into a landfill, compared with a traditional bottle,” according to SC Johnson chairman and CEO Fisk Johnson.

June 23, 2011

Nielsen unveiled this week at its Consumer 360 conference its new approach to product development, which is said to improve companies' chances of success when bringing new products to market.

May 31, 2011

Cool Gear has introduced a new set of reusable water bottles, cups and food containers that are designed to keep food and drinks chilled for a long period of time.

May 23, 2011

The world's largest consumer-voted program that recognizes innovation in consumer packaged goods is calling on brands to submit their newest products.

April 27, 2011

OTC Perspectives magazine on Tuesday named its third annual list of "Top OTC/HBA Marketers of the Year."

April 8, 2011

Target once again has taken the top spot as the retailer with the strongest consumer brand equity, according to the latest Harris poll.

March 15, 2011

PepsiCo said it significantly is reducing its carbon footprint through its development of a plant-based bottle.

March 4, 2011

Hospira launched a new online resource that catalogs all of its products available in the United States.

January 19, 2011

Fresh & Easy debuted the winning design from its first-ever Design-A-Bag contest in its stores this week.

September 13, 2010

California-based grocer Fresh & Easy is bringing back its popular reusable bag giveaway, which will...

September 12, 2010

Publix pharmacies have switched to a new pill bottle, and the change is being communicated...

September 12, 2010

Publix last week announced a successful sustainability effort to recycle paper and plastic bags used...

August 30, 2010

Coors is launching a resealable bottle this September in line with football season....

August 30, 2010

Reed's is updating its beverage line's packaging with new swing-top bottles....

August 22, 2010

An environmentally friendly water bottle made by Nestle has won an award in Connecticut, the...

August 11, 2010

Publix pharmacies have switched to a new pill bottle, and the change is being communicated...

July 11, 2010

This year’s NACDS Marketplace Conference, held at the San Diego Convention Center from June 5...