January 10, 2011

Helen of Troy, a marketer and developer of brand-name personal care and household consumer products, posted a boost in third-quarter net sales and net income as its personal care segment benefited from the acquisition of Pert Plus and Sure brands.

November 14, 2010

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October 19, 2010

Personal care brands Pert Plus and Sure, which were acquired by Idelle Labs in the...

March 9, 2010

Helen of Troy has reached an agreement to acquire the Pert Plus hair care and...

February 28, 2010

For those personal care manufacturers looking to appeal to men, the potential “is staggering,” thanks...

February 2, 2010

Pert Plus, which is part of Innovative Brands' portfolio, is expanding its line with the...