May 17, 2012

PepsiCo is expanding one of the flagship brands from its Frito-Lay division.

May 3, 2012

As part of its "Live for Now" global campaign that launched this week, PepsiCo announced on Thursday its exclusive global partnership with the estate of Michael Jackson.

April 30, 2012

PepsiCo is underscoring its global positioning by launching a new worldwide campaign.

April 20, 2012

PepsiCo has appointed Jim Wilkinson to lead the company's global communications team.

April 4, 2012

Pepsi Next is using social media for its latest marketing campaign.

March 27, 2012

Carbonated beverage sales may be flat, but new low- and no-calorie introductions, and a bigger marketing spend, could mean the category may have some sparkle left.

March 14, 2012

PepsiCo's potato chip portfolio has hit a major milestone.

March 13, 2012

Pepsi Next officially is coming to the market, PepsiCo announced this week.

March 12, 2012

Less than two months after resigning as president and CEO of Sam’s Club, Brian Cornell has landed at Purchase, N.Y.-based PepsiCo where he will serve as CEO of the company’s North American food division reporting to chairman and CEO Indra Nooyi.

January 30, 2012

PepsiCo on Monday revealed details of the ads that will premiere during Super Bowl XLVI this weekend.

January 26, 2012

It seems that certain beverage brands owned by PepsiCo have gained a strong presence in the market and have greatly benefited their parent company.

January 13, 2012

A joint venture between Suntory International and PepsiCo has appointed a new leader.

January 4, 2012

SoBe Lifewater has introduced three new beverages to its SoBe Lifewater with Coconut Water line.

November 17, 2011

A few months after announcing a test run of its reduced-sugar cola in Iowa and Wisconsin, PepsiCo unveiled plans for a nationwide rollout of Pepsi Next.

November 7, 2011

The heat is on in the snack food aisle. “A lot of growth in the category is coming from more flavorful offerings, particularly in the chip category,” said Chris Clark, a spokesman for the Snack Food Association.

October 20, 2011

PepsiCo has unveiled two digital platforms that focus on the company's partnership with Fox's reality competition show, "The X Factor."

October 4, 2011

PepsiCo has entered a partnership with an independent cultural marketing group that will allow the beverage company to develop relevant platforms that will target multicultural shoppers at retail.

September 14, 2011

PepsiCo on Wednesday announced several executive changes at its company, including a new CEO of PepsiCo Americas Beverages.

August 10, 2011

A new report by CompaniesAndMarkets.com projected the nutraceuticals market will reach $207 billion by 2016, thanks to an increased demand in functional food, beverages and supplements.

July 21, 2011

PepsiCo has expanded its board of directors with a new member.

July 19, 2011

PepsiCo's Canada operations has introduced its first soft drink bottle made from 100% recycled PET plastic.

July 13, 2011

PepsiCo Beverages Canada has introduced the 7UP EcoGreen bottle, Canada's — and North America's — first soft drink bottle made from 100% recycled polyethylene terephthalate, or PET, plastic, the company reported Wednesday.

July 12, 2011

The Network of Executive Women will induct the first group of honorees into the newly created CPG Retail Diversity Hall of Fame on Monday, Sept. 19, as part of the organization’s annual Leadership Summit.

June 20, 2011


Sports drinks and energy beverages remain the driving forces behind the beverage category. Dollar volume across all three channels for both segments spiked nearly 15% for the 12-week period ended April 17, according to SymphonyIRI Group data.