October 3, 2013

Hershey is releasing small-sized versions of several candy brands in time for Halloween, the chocolate maker said.

November 29, 2012

Kellogg announced a lineup of innovative additions to its most successful brands for 2013, featuring new flavors and healthier options for snacking.


November 13, 2012

Quest Nutrition on Tuesday launched Quest Cravings Peanut Butter Cups, a high-protein chocolate candy with 20 g of protein per serving.

April 24, 2012

Talenti Gelato e Sorbetto are introducing five new flavors to its line of all-natural gelatos.

June 6, 2011

Reese's has teamed up with Warner Bros. Entertainment to offer consumers the chance to win "the jet-fighter experience of a lifetime."

February 1, 2011

New twists on classic candy brands helped propel dollar sales in the chocolate candy segment ahead nearly 10%. An increase in prices contributed to the dollar sales gain, but a big boost came from line extensions and limited-edition flavors.

January 7, 2011

Boasted as the "next big little thing," Reese's is shrinking the size of its iconic peanut butter cups.

December 9, 2010

Harris Interactive on Thursday released the 2010 results of the first annual "Youth EquiTrend" study, which asked 8-to-24-year-olds to rate brands on several key elements of brand equity, including familiarity, quality and purchase consideration.

October 4, 2010

CandyCrate.com found that kids enjoy traditional candy for the trick-or-treating season, and also found that...

March 3, 2010

According to the annual Harris Poll brand equity survey, Hershey's Kisses is the most recognizable...

January 27, 2010

Singer, songwriter and actress Ashlee Simpson-Wentz, who first achieved success in her music career with...