July 9, 2014

Healthy Mama recently introduced a new merchandising concept to appeal to the some 4 million pregnant moms each year — a full line of pregnancy-friendly OTC products. 

June 27, 2014

Bayer HealthCare and HealthyWomen on Thursday launched the Family Size Matters initiative to help educate women who are done, or think they may be done, having children about their family planning, including permanent birth control.

May 13, 2014

Sea-Band recently expanded its line of drug-free nausea products with the introduction of Sea-Band Mama.

May 7, 2014

Insight Pharmaceuticals on Wednesday announced the introduction of the e.p.t Preconception Health Test, a new product that measures vaginal acidity and indicates the presence of infections so women can visit their doctor and seek treatment before trying to conceive.

April 2, 2014

A daily low dose of aspirin does not appear to prevent subsequent pregnancy loss among women with a history of one or two prior pregnancy losses, according to researchers at the National Institutes of Health.

March 4, 2014

Church & Dwight on Tuesday announced that the Food and Drug Administration has cleared the First Response Gold Digital Pregnancy Test to determine if a woman is pregnant up to six days before her missed period and with more than 99% accuracy from the day of her expected period.

November 8, 2013

Procter & Gamble in August launched its Clearblue Advanced Pregnancy Test with Weeks Estimator — the first and only pregnancy test that also provides an estimate of time since ovulation for women testing pregnant.

November 8, 2013

The buying demographic for pregnancy test kits and ovulation test kits may be skewing older.

November 6, 2013

Healthy Mama on Monday announced the launch of their full line of pregnancy-friendly OTC products in buybuy Baby stores.

September 27, 2013

Becton, Dickinson and Co. is partnering with the World Health Organization in an effort to address maternal and newborn mortality, BD said Friday.

September 26, 2013

The largest mobile health initiative for pregnant mothers and their babies has named Rite Aid its first national retail partner, the drug store chain said Thursday.

September 18, 2013

Rainbow Light on Wednesday launched Embrace Prenatal 35+, a prenatal multivitamin specially formulated to address the unique nutritional needs of moms-to-be older than 35 years old.

August 28, 2013

Swiss Precision Diagnostics recently launched its Clearblue Advanced Pregnancy Test with Weeks Estimator — the first and only pregnancy test that also provides an estimate of time since ovulation for women testing pregnant — into the U.S. marketplace.

August 5, 2013

Lil' Drug Store Products on Monday announced it will enable expectant couples to share their pregnancy announcements on PreSeed.com, the site for its Pre-Seed Fertility-Friendly Lubricant.

June 21, 2013

A study published on bmj.com this week found that taking iron daily during pregnancy is associated with a significant increase in birth weight and a reduction in risk of low birth weight.

May 6, 2013

Swiss Precision Diagnostics unveiled the new Clearblue Advanced Pregnancy Test with Weeks Estimator at the 61st Annual Clinical Meeting of the American Congress of Obstetricians and Gynecologists here.

April 9, 2013

Procter & Gamble launched Clearblue Advanced Digital Ovulation Test, the only ovulation test that can identify a woman’s four best days to get pregnant, two more days than any other test on the market, according to the company.

March 4, 2013

There are many reasons not to eat junk food, but researchers in Australia have found one reason why pregnant mothers especially might want to avoid it.

February 19, 2013

Church & Dwight has crafted its first advertising campaign targeting a Spanish-speaking audience for its First Response pregnancy test and ovulation prediction kits, according to a story published in the New York Times Tuesday.

December 27, 2012

Women deficient in vitamin D early in their pregnancies are more likely to deliver babies with lower birth weights, according to research released last week by the University of Pittsburgh Graduate School of Public Health.

December 11, 2012

Vitamin D levels in women during pregnancy could impact birth weight, according to research released Tuesday by the Endocrine Society.

June 13, 2012

Health Net on Tuesday launched a national public service campaign to help increase awareness of prenatal and infant health.

February 6, 2012

Pregnant women with diabetes are almost four times more likely to have a baby with a birth defect than women without the condition, and the likelihood is linked to the mother's glucose level, according to a new study released by Newcastle University Monday.

January 24, 2012

Drug maker Upsher-Smith Labs has launched a prenatal vitamin designed to help relieve morning sickness, the company said Monday.