Boots No7 is celebrating its 77th anniversary with a reinvigorated brand image and new products for the U.S. market.
Pepperidge Farm is celebrating its 75-year anniversary by launching new product innovations this fall.
Campbell's confirmed that a new leader will take over the company's Pepperidge Farm business.
SoBe Lifewater has introduced three new beverages to its SoBe Lifewater with Coconut Water line.
Pepperidge Farm's Goldfish brand is diving into a new category.
SoBe has implemented a full-scale integrated marketing campaign.
Pepperidge Farm is helping its classic Milano cookies evolve with a new addition.
Healthcare market research firm IMS Health will buy privately held market research firm SDI Health, IMS said.
PepsiCo is extending its SoBe brand with a new line of zero-calorie beverages.