Content about New Products

February 22, 2011

Forgiven Bottling Group launched its hangover product Forgiven, a vitamin B1 supplement the company claims helps metabolize alcohol.

February 22, 2011

Peeps are diving into chocolate for the Easter holiday.

February 22, 2011

Generic drug maker Perrigo has filed for approval of a drug to treat psoriasis with the Food and Drug Administration.

February 22, 2011

Prasco Labs will distribute an authorized generic version of an ulcerative colitis treatment made by Shire in the event that any other company steps forward to file an abbreviated new drug application for the drug.

February 22, 2011

According to published reports, Dr Pepper is gearing up to launch a 10-calorie beverage targeted at male consumers.

February 22, 2011

Take 10 Beverages on Monday launched Take 10 to Relax and Take 10 to Sleep, two relaxation shots joining a number of recent introductions that are the yin to an energy shot’s yang.

February 18, 2011

A few years after launching its iFood assistant, a tool for on-the-go users that provides recipes and entertainment tips, Kraft is taking meal planning to the next level.

February 18, 2011

PARIS — Allegra is less than a week away from reaching shelves on March 4, and with the latest allergy switch will come a significant number of Rx allergy sufferers this summer.


February 18, 2011

Though efforts to repeal the Patient Protection and Affordable Care Act via the court system remain under way — with recent victories for opponents in Virginia and Florida — the attempt to repeal the healthcare-reform bill in Congress failed, thus leaving the bill and, most importantly, the regulatory approval pathway for follow-on biologics intact.


February 18, 2011

NORTH HOLLYWOOD, Calif. — Nail color is hot, and mega pop star Justin Bieber has a growing legion of devoted fans, so why not merge the two? That is just what Nicole by OPI has done with its new One Less Lonely Girl collection, priced at $7.99 per polish.


February 18, 2011

ROCHESTER, N.Y. — Blood-pressure kiosks have become a ubiquitous site in retail pharmacies across the country, but like pharmacy automation and technology as a whole, they’re continuing to advance and offer new features.

February 18, 2011

Welmedix’s First Degree therapeutic burn cream provides a unique solution for minor burns that the company suggests is an unmet need at retail. It’s an all-in-one burn cream that helps soothe pain, cool the burn, prevent infection and reduce the appearance of scars.


February 18, 2011

Digi-Piggy
 TORRANCE, Calif. — Earlier this month, Cisco Sales Corp. introduced Digi-Piggy at the 108th Toy Fair in New York. Digi-Piggy calculates the value of all U.S. coins inserted and then displays the total on a digital readout on the pig’s snout. The Digi-Piggy is made of durable plastic with a simple twist-off lid, and is designed for children ages 3 years and older. The price point is $14.95.


February 18, 2011

MOUNT KISCO, N.Y. — Prestige Brands became one of the first cough-cold marketers to develop a branded smart-phone app to help moms hone in on the most appropriate 
PediaCare remedy for their sick children. It’s not a bad play; a recent Millennial Media report indicated that in 2010, 32% of moms owned a smart phone, versus 20% in 2009.


February 18, 2011

The Food and Drug Administration has approved a treatment for a rare bleeding disorder.

February 18, 2011

HAZLETON, Pa. — Troy Healthcare in January acquired the distribution of its Stopain brand, an external analgesic Troy has been manufacturing since 2002 that is already an up-and-coming pain-relief spray. The brand cracked the top 10 list of external analgesic rubs for the 12 weeks ended Dec. 26, 2010, moving into the No. 10 spot with $1.3 million in sales across food, drug and mass (excluding Walmart), according to SymphonyIRI Group data. SKU growth of 16.1% in that period also is outpacing category growth of 11.3%.


February 18, 2011

A generic drug maker received regulatory approval from the Food and Drug Administration for its generic version of a bacterial infection treatment.

February 18, 2011

SUPPLIER NEWS — Pacific World is launching exclusively at Walmart in March its new GeoGirl eco-friendly beauty line for tweens. The 69-SKU collection, which has suggested retail pricing between $3.98 and $5.98, includes makeup for face, lips, cheeks and eyes, as well as skin and body care. The formulas are made with 100%-natural fragrances, and the packaging is made of recyc­lable materials.



February 18, 2011

SUPPLIER NEWS — Drug maker Valeant Pharmaceuticals International has acquired U.S. and Canadian rights to certain formulations of a GlaxoSmithKline drug used to treat cold sores. Valeant acquired the rights to nonophthalmic topical formulations of Zovirax (acyclovir) from GSK for $300 million through its Canadian subsidiary, Biovail Labs.



February 18, 2011

SUPPLIER NEWS — Australian winemaker Daryl Groom and Walgreens have launched a new table wine blend in line with American Heart Month. Colby Red, which was developed in partnership with Treasury Wine Estates, is dedicated to raising awareness for heart disease. The wine is named after Groom’s son, who was born with a hole in his heart and has undergone multiple surgeries to treat the defect.

February 18, 2011

SUPPLIER NEWS — Marcal has reformulated its Small Steps line, which is made of 100% recycled paper, the company said. Marcal Small Steps paper towels now are stronger when wet, while Marcal Small Steps two-ply bath tissue is softer. The company also will reformulate its facial tissues.



February 18, 2011

GUILFORD, Conn. — Mitchell-Vance Labs this past fall launched a new scar product to add to its ScarAway lineup appealing to a whole other segment of women in search of scar therapy: ScarAway for C-sections. 


February 18, 2011

FAIRFIELD, Calif. — Jelly Belly’s new Peas & Carrots mellowcreme mix is a whimsical, retro product that has been revived right from the company’s antique candy molds. The “baby carrots” in the mix are orange sherbet mellowcreme, while the “peas” are green apple flavor — a sweet version of a classic veggie combination.


February 18, 2011

WAYNE, N.J. — IdeaVillage’s new EasyFeet is the latest introduction in the active foot care As Seen On TV category. The flip-flop-like product — called a car wash for the feet — has 10,000 soft-scrubbing bristles and a built-in pumice stone to clean feet and rub away dead, dry skin on the heels. Suction cups hold EasyFeet in place, so consumers can safely use the product on tub and shower surfaces.


EasyFeet ships in March and will retail for $9.99. Idea­Village EVP Ronald Boger called EasyFeet a “monster hit for 2011.”

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