January 30, 2012

PepsiCo on Monday revealed details of the ads that will premiere during Super Bowl XLVI this weekend.

January 20, 2012

As more of Walgreens' store base is transformed into its Wellness Experience format, the less it becomes an underdog in its hardline stance against Express Scripts.

January 12, 2012

FRS announced that it will give away its FRS Healthy Energy drink in honor of its brand spokesman, National Football League quarterback Tim Tebow.

November 22, 2011

The men's brand BRUT, which is distributed by Idelle Labs, a division of Helen of Troy, has teamed up with Hall of Fame footballer Joe Namath for an "Interview with a Legend," a digital video appearing on the brand's Facebook channel, the BRUT News Network.

November 8, 2011

The National Football League's Carolina Panthers linebacker Jon Beason will arrive at Second Harvest Food Bank of Metrolina to greet a Harris Teeter tractor trailer filled with product needed for a traditional holiday feast, the Carolina grocer announced Tuesday.

November 2, 2011

Procter & Gamble on Monday announced that NFL quarterback Drew Brees will be the first-ever "VapoDad" representing Vicks VapoRub.

October 31, 2011

Procter & Gamble on Monday announced its third year of being an official sponsor of the National Football League in support of its Gillette, Head & Shoulders, Prilosec OTC and Vicks brands.

October 12, 2011

Procter & Gamble’s Head & Shoulders has announced that, for the 2011 NFL season, Troy Polamalu and his iconic hair will be immortalized in wax at Madame Tussauds, which displays waxworks of notable figures.

September 28, 2011

Perry's Ice Cream has relaunched an ice cream flavor that commemorates a National Football League team.

September 26, 2011

Procter & Gamble on Monday announced its Vicks-brand NyQuil and DayQuil will pick up on its “Most Dedicated Fan” Contest with Drew Brees, quarterback for the New Orleans Saints.

September 8, 2011

Procter & Gamble’s Old Spice brand has announced the launch of its new "Smell Better Than Yourself" advertising campaign, which is centered around the Old Spice Red Zone collection of deodorant, body spray and body wash.

September 1, 2011

Country music star Ty Herndon and former NFL player Kevin Turner joined amyotrophic lateral sclerosis patients Thursday evening at Fenway Park to celebrate the success of CVS/pharmacy’s annual in-store fundraising campaign to support the fight against ALS.

July 14, 2011

Vitamin D deficiency may increase the chance of muscle injuries in elite athletes, specifically NFL football players, suggested a recent study presented last week at the American Orthopaedic Society for Sports Medicine’s annual meeting.

June 14, 2011

Top Five Labs on Monday announced its intent to expand distribution of its XRP Energy product — endorsed by former National Football League quarterback Brett Favre — nationwide after a successful test launch in select convenience stores and marts throughout Alabama, Mississippi, Florida, Wisconsin and Minnesota.

May 13, 2011

Joint Juice earlier in the week announced a partnership with National Football League Pro Football Hall of Fame quarterback Joe Montana on the Joint Juice challenge.

February 7, 2011

Super Bowl viewers got a surprise while watching the Big Game on Sunday: A commercial featuring an exclusive song about retailer H-E-B, performed by country star Jack Ingram.

February 4, 2011

There’s no mistaking the emphasis of this Pepsi display here at a Shoppers (a Supervalu banner) located between Baltimore and Washington in the week leading up to the National Football League’s main event.

February 4, 2011

NFL commentator John Madden and the Prilosec OTC team on Thursday awarded the New England Patriots’ offensive line the 2010 Madden Most Valuable Protectors Award, presented by Prilosec OTC.

February 2, 2011

As an official sponsor of the National Football League, Procter & Gamble has donated $300,000 to the NFL's campaign to fight childhood obesity and promote health and wellness among kids nationwide.

February 1, 2011

Procter & Gamble’s Duracell brand, in partnership with the National Volunteer Fire Council, on Monday kicked off a national battery donation program. The Power Those Who Protect Us program is designed to help equip the more than 730,000 volunteer firefighters with supplies they need to help power firefighting gear.

January 28, 2011

Unilever's Axe brand is working with the NFL's St. Louis quarterback, Sam Bradford, to promote the launch of its new Axe Hair Buzzed Look cream + SPF 15.

January 25, 2011

Pittsburgh and Green Bay, Wis., retailers ought to have plenty of sore throat remedies in preparation for the Super Bowl — 28% of sore throat sufferers got that pain by cheering and screaming, according to a new study released Tuesday by Prestige Brands.

January 24, 2011

Febreze teamed up with the Dallas-Fort Worth Salvation Army to collect new and gently used sports equipment and athletic gear at the "NFL Experience," an exhibit held at the Dallas Convention Center.

January 14, 2011

Hershey's is offering football and chocolate fans a chance to win a trip to the Pro Football Hall of Fame.