L’Oréal Paris is looking to make the hair color aisle at mass easier to shop and is eliminating the guesswork out of choosing the right hair color shade with its new “My L’Oréal Colorist” mobile app, which serves as a personal color consultant.
Forty-five percent of customers shopping in-store at brick-and mortar-locations will walk out and complete their purchase online for a discount as low as 2.5%, according to new showrooming research from GroupM Next.
Consumers are more comfortable sharing data with retailers than they are with social networks, especially if it enhances the shopping experience, according to a recent survey conducted by the E-tailing Group and MyBuys.
Looking to target multicultural consumers in today’s tech-savvy environment? If so, then you’ll be interested to know that, according to a recent study, African-Americans and Hispanics are adopting new shopping technologies at a faster rate than Caucasians.
On Tuesday, IBM released its final benchmark announcement for the 2011 holiday season, detailing a continued strong performance for mobile, as well as an overall increase in online spending for December 2011.
When someone says “pharmacy automation and technology,” the image that most likely springs to mind is a pharmacy robot dispensing pills in a bottle or pharmacists managing operations or looking at patients’ medical records and electronic prescriptions with the latest pharmacy software.
Mobile retail websites have emerged as an indispensible in-store tool for consumers as they shop, according to a new survey conducted by Hipcricket, an Augme Technologies company, that was released Thursday.
It looks like this year's holiday shoppers have a renewed focus on value and will comparison shop by utilizing smartphones, tablets and mobile applications to make purchasing decisions, according to the latest National Retail Federation survey.
It’s like if KITT, the talking car on the 80s TV hit “Knight Rider,” consulted Hasselhoff about his excessive drinking while the two used advanced automotive and information-based technology to fight crime — and improve health outcomes.