The cosmetics segment has been on the upswing, and the momentum is likely to continue within the mass market as beauty mavens get increasingly thrifty and do their research when it comes to purchasing makeup.
Most body care products promote claims of being long-lasting, nongreasy or effective on dry skin but, according to the findings of a new Mintel report, most lotion wearers are not happy with the products they have to choose from.
Research has shown that many consumers believe how you age is mostly tied to genetics, diet and exercise, but many women still are purchasing anti-aging products — and will continue to do so — with the hope they’ll find magic in a jar.
Research firm Mintel hosted its New Products and Consumer Insights Pavilion in New Orleans last week and highlighted the importance of portion size, noting that many consumer packaged goods companies ignore the nutrition guideline.
Yogurt and yogurt drinks have become a powerhouse category, with Greek-style yogurts boosting category sales. Mintel International Group estimated that category sales reached $4.4 billion across all three channels in 2010, and there is still room for growth.
Judging by many makeup looks on the runways of Mercedes-Benz Fashion Week Spring 2011 in New York, it was evident that lipstick was going to be in the shopping basket of many beauty mavens. That has proven to be the case.
In the wake of the turbulent economy, the cosmetic and skin care market, while not yet thriving, is showing signs of improvement. And drug stores and mass merchandisers prove to be the most popular channels for cosmetic purchasing, according to a recent Mintel survey.
Most consumers believe that aging gracefully is genetic but also believe that such factors as diet, exercise and sunscreen play an important role in warding off the signs of aging, according to recent Mintel research.