Food and drug retailers may need to modify their approaches to get the most from their general merchandise outside of the big fourth-quarter holidays, according to a new whitepaper from the Global Marketing Development Center. The report is the second part of GMDC’s “Seasonal Best Practices for the New World of Shopping” series.
iBeacon technology, the Apple iOS 7 feature that helps mobile devices track their position relative to stationary beacons by using low-frequency Bluetooth transmissions, is getting quite a bit of attention from retailers.
Procter & Gamble's Charmin brand is launching a new chamomile-scented toilet paper. Each roll of new Charmin plus with the scent of Chamomile has the scent added to the tube to create an experience that soothes the senses, according to the company.
Dollar General, in partnership with Coupons.com, on Thursday completed the successful rollout of its new DG Digital Coupons program to its more than 11,300 stores across the 40 states the retailer serves.
Procter & Gamble on Thursday launched a new line of wellness products called Meta, from the makers of Metamucil, in partnership with Michael Strahan, co-host of "Live with Kelly and Michael," FOX NFL Sunday analyst, "Good Morning America" special co-host and 2014 Pro Football Hall of Fame inductee.
Nail Media Group announced its new name, Nail Marketing 360. According to the company, this rebranding reflects the wide range of marketing services the agency has provided in recent years to better accommodate the growing needs of its clients.
On average, consumers say 64% of their back-to-school shopping will take place in-store, with the rest online via computer or mobile device. A new survey of 1,001 U.S. parents with school-age children from customer experience solutions provider Baynote and the E-tailing Group also shows that 40% of consumers say that paper catalogs influence their in-store purchases, more than any other channel.
Families this summer will spend slightly more on back-to-school items than they did in 2013. According to NRF’s 2014 Back-to-School Survey conducted by Prosper Insights & Analytics, the average family with children in grades K-12 will spend $669.28 on apparel, shoes, supplies and electronics, up 5% from $634.78 in 2013.
Industry consolidation continues as CVS Caremark has entered an agreement to snap up regional player Navarro Discount Pharmacy — a move that makes sense for CVS Caremark on several fronts.
Not only does the acquisition strengthen CVS Caremark’s position in the Hispanic marketplace, the fastest growing demographic in the United States, but the deal also includes Navarro Health Services, a specialty pharmacy serving those with complex diseases.
Beauty subscription company Birchbox has announced the opening of its first brick-and-mortar store in Manhattan, which leverages the insights and feedback gathered since the company’s launch in 2010 from its more than 800,000 active subscribers.
Kroger and Vitacost.com on Wednesday announced a definitive merger agreement under which Kroger will purchase all outstanding shares of Vitacost.com for $8 per share in cash, or approximately $280 million.
Shrinkage levels average 1.27% of sales, which translates to a $57 billion loss to the industry, according to the U.S. Retail Fraud Survey, which is based on research into the systems and strategies used by 100 leading North American retailers.