June 10, 2014

Beauty company L'Oréal Paris has applied image recognition technology to target product ads based on the hair color identified in photos of faces for its Ombré campaign, which is now live on GumGum's in-image advertising platform.

June 10, 2014

SoftSheen-Carson's ethnic hair care brand Dark and Lovely has won a 2014 North American Effie Award for its Au Naturale "Curl Power" national marketing campaign.

June 9, 2014

Many retailers are focused on providing a seamless experience in the store, on the web or anywhere customers want to shop as they strive to enhance customer engagement, collect and analyze customer behavior and personalize the experience, according to the newly released Boston Retail Partners 1st Annual CRM/Unified Commerce Benchmark Survey.

But there’s still much work to be done.

June 9, 2014

Weis Markets last week announced it will offer online shopping with in-store pick-up at its Fogelsville, Pa., store beginning June 8.

June 6, 2014

In partnership with Unilever, graduating students in the Fashion Institute of Technology's Cosmetics and Fragrance Marketing and Management Master of Professional Studies program revealed insights into future beauty consumers and the methodologies that beauty companies should adopt to remain competitive.

June 4, 2014

Retail Solutions, a provider of cloud-based, big data analytics and real-time intelligence for the consumer products industry, has selected Gigwalk, the local visibility software platform, to power its new RSi Intelligent Crowdsourcing solution.

June 3, 2014

Symphony Health Solutions — a provider of high-value data, analytics and technology solutions for healthcare and life sciences manufacturers, as well as payers and providers — on Tuesday named Robert Gabruk as SVP customer success and insights.

June 3, 2014

Dollar General on Tuesday announced it will be bringing its brand of EDLP discounting to three new states next year — Oregon, Maine and Rhode Island.

May 31, 2014

The digital movement is no doubt revolutionizing the retail landscape as it has given rise to e-commerce, complexities to the path to purchase, shifts between planned and unplanned purchases, and changes to store trips. To remain competitive, retailers must develop new strategies and grasp the importance of an “omni-perspective.”

May 30, 2014

During Costco’s quarterly conference call this week with analysts, the company touched upon some online tests underway as the online shipping battle among retailers continues to intensify.

May 29, 2014

Shoppers report they value shopping as an experience and not just as a transaction, and are concerned about the expanding role of data in shaping and limiting this experience, according to "Truth About Shopping" study released Wednesday.

May 28, 2014

Bi-Lo is shuttering six of its Reid’s grocery stores in South Carolina to rebrand them as as Bi-Lo stores, the Augusta Chronicle reported Monday.

May 22, 2014

Fetch on Thursday announced the results of its "Engaging the Mobile Shopper" report, which was conducted among more than 300 U.S. adults ages 18 years to 60 years in order to uncover the true impact of mobile devices on brick-and-mortar retail.

May 21, 2014

The Boston Consulting Group has tapped former Procter & Gamble vice chairman Dimitri Panayotopoulos to serve as a senior adviser in its consumer practice.

May 20, 2014

Just in time for Memorial Day weekend and the unofficial start of summer, CVS/pharmacy has announced the return of the "Free Gas Card" promotion, a program designed to help customers save on gas while shopping at participating CVS/pharmacy locations nationwide.

May 16, 2014

Nearly one-third (32%) of United States and Canadian consumers can’t identify which tier they belong to in their favorite loyalty rewards programs, according to a study recently released by Colloquy.

May 15, 2014

Bounce, a brand from Procter & Gamble, on Thursday announced the launch of its first-ever, in-wash fabric care product.

May 15, 2014

Advanced Vision Research’s TheraTears may be an older brand, but it is a brand that is re-energized and growing.

May 13, 2014

Brick-and-mortar operators may be able to take solace in the fact that a growing number of consumers are reverse-showrooming, or 'webrooming,' according to a report published Friday by Merchant Warehouse.

May 9, 2014

Energizer Personal Care, the makers of Banana Boat brand sunscreen, announced the availability of four new products in mass grocery and drug retailers nationwide, including a formula designed specifically for men.

May 8, 2014

Fred's Super Dollar on Thursday announced the company will implement a new long-term marketing strategy stressing everyday low pricing and the convenience of a smaller box to help bolster sales against what the company describes as "intense competitive pressures."

May 7, 2014

Costco appears to be stepping up its beauty presence by teaming up with beauty experts in nail, hair, skin and face.

May 5, 2014

Savings.com found a 10% increase in coupon redemptions for April 2014, leading the way for a robust May shopping season.

May 5, 2014

"With advertising and other forms of traditional media playing a less dominant role in how consumers interact with brands, breaking through with packaging is more significant than ever," writes Crystal Bennett, partner at Little Big Brands, in her latest blog post.