February 5, 2015

Shelf talkers, power wings, corrugated cardboard displays — these have all been used to great success in promoting sales at the shelf or in the aisle. But as more and more consumers walk those aisles with a smartphone or tablet in hand, or shop the store from the convenience of their desktop, digital collaboration between retailer and supplier may represent an extremely lucrative method to sway that in-store purchase on top of traditional POP.

February 5, 2015

Procter & Gamble is supporting its newly introduced outdoor-inspired Fresher Collection with an integrated marketing campaign that includes setting up an Old Spice Nature Exchange Vending Machine in New York City’s Grand Central Station.

February 5, 2015

Menasha Packaging has teamed up with Shelfbucks, an in-store beacon promotion and Smart Display platform, to transform how retailers and consumer packaged goods companies engage with customers via a beacon-based platform that brings the power of the Internet to shelves and displays.

February 5, 2015

Today’s retailers are increasingly going high tech, embracing the latest technologies to further elevate the in-store shopping experience. This trend is especially evident in the beauty and fashion space — and for good reason. Such technologies enable shoppers to easily “try before they buy” and quickly access product information.

February 4, 2015

The Body Shop Australia transfers ownership.

February 3, 2015

CVS/pharmacy's mobile app has undergone a complete transformation, with new features and an improved look and feel.

 

February 3, 2015

Much of the mobile app experience happens in the comfortable, unrushed environment of the home, with 85% of shoppers preferring to shop there via mobile.

February 3, 2015

More than 80% of retailers plan to increase their customer experience spending in 2015, according to a new survey from SDL.

February 2, 2015

Target is opening 15 stores this year, including additional TargetExpress and CityTarget smaller format locations as it looks to further reach guests in urban centers.

January 30, 2015

International B2B beauty trade show Cosmoprof North America has announced that its exclusive Discover Beauty program will return for its ninth consecutive year.

January 29, 2015

Markwins has entered into an agreement to acquire from Aspire Brands the Bonne Bell and Lip Smacker assets.

January 27, 2015

A survey conducted in eight world markets during the latter half of January 2015 revealed insights on online purchasing habits of consumers in winter.

January 23, 2015

Mobile is increasingly influencing all stages along the shopper’s path-to-purchase for CPG items. New research from mobile audience intelligence firm NinthDecimal examines how mobile usage and marketing is transforming how shoppers interact with CPG brands.

 

January 20, 2015

U.S. consumers spent $120 billion on private label products during the past year, marking a year-over-year increase of 2.1%, according to the latest IRI Times and Trends report.

January 16, 2015

Procter & Gamble has filed a lawsuit against four former Gillette employees who have been hired or retained by ShaveLogic, a Dallas-based company in the wet shaving field, for allegedly disclosing trade secrets.

January 15, 2015

Digital collaboration between retailers and CPG companies will help amplify sales by driving the availability of products and making the best use of shelf space and trade promotion funds.

 

January 15, 2015

McKeon Products announced the appointment of Melissa Eldridge as director of new product development and sourcing. Eldridge brings to the company a strong history of successful product development, the company said, emphasizing also her involvement in creating a wide range of consumer health-and-wellness products.

 

January 14, 2015

Park City Group, a cloud-based software company that uses big data management to help retailers and their suppliers, has announced that a national retailer surpassed its fiscal 2014 goals by reducing direct store delivery inventory investment costs by 22%.

January 13, 2015

Retailers at NRF’s Big Show are hearing a lot about “machine learning.” What is it and how does it help retailers?

 

January 12, 2015

Dollar Tree believes it will need to divest fewer than 300 locations in its pursuit of Family Dollar, the dollar store operator announced.

January 9, 2015

The Big Bang Theory may have been the big winner at last week’s People’s Choice Awards, but Walgreens and Procter & Gamble got a pretty big bang of their own from the event, when the two companies leveraged the broad appeal of the highly popular televised event and the power of social media to drive the business and engage customers.

 

January 8, 2015

Consumers were offered more than $496 billion dollars in consumer incentives through Free Standing Inserts in 2014, an increase of 6.4% compared to last year, according to a Kantar Media report released Thursday.

January 8, 2015

"It wasn’t terribly long ago that a merchant could literally locate a storefront, hang a shingle, stock some merchandise, and claim themselves a retailer. Oh my how times have changed," writes Hamacher Resource Group VP Dave Wendland in his latest blog post.

January 6, 2015

Now that we are kicking off the first work week of the New Year, it’s time to look ahead at three technologies likely to disrupt retail in 2015.