Content about Marketing

October 29, 2009

If any retail observer still doubted the determination of Walgreens’ top managers to shake the...

October 1, 2009

Duane Reade’s new private-label offering, dubbed DR Delish, is one more indicator that the Manhattan-based...

September 7, 2009

One of the more significant points of differentiation between specialty channels that sell supplements and...

August 27, 2009

Times, they are a’changing. Already, marketing and merchandising paradigms had been evolving or redefined on...

August 23, 2009

Perrigo’s latest quarterly report underscores the relatively high expectations around cough-cold-flu this year because of...

July 23, 2009

As Bartell approaches its 125th anniversary, making it the oldest retail pharmacy chain in the...

May 25, 2009

The value of niche is in the customer that a niche manufacturer brings through the door. Sometimes it’s measured in incremental opportunity, such as a prophylactic acne offering among a sea of acne treatments. And sometimes it’s measured in what happens if that niche brand is not on the shelf, driving the customer to another retail outlet. That value doesn’t change in a tough economy, but the factors that establish whether or not a niche manufacturer ever gets to the shelf, and stays on that shelf, do. There are two significant challenges for niche in today’s economic climate — SKU rationalization and the availability of capital.

April 23, 2009

The growth of private-label and what it means to retailers and suppliers all depends on...

April 2, 2009

It was easy to like Vern Brunner....

January 22, 2009

Canada’s most powerful pharmacy retailers have grown powerful in a relatively stable competitive arena, but...

July 15, 2008

In a time when giant drug store, supermarket and mass merchant chains with their own distribution centers shake the retail landscape, the drug wholesaling business is alive and well. For pharmacy retailers, particularly smaller-scale regional chains and independents without distribution centers, the drug wholesaling industry remains a critical back-end resource. Even big national chains still draw on the industry’s unmatched logistical, distribution and storage prowess to guarantee an uninterrupted inventory pipeline, ensure safety stock and support central-fill dispensing operations.

June 3, 2008

Beauty retailer Sephora has extended its contract with Acxiom for integrated digital marketing solutions for...

May 18, 2008

In today’s immediate-gratification market of retailing, niche brands aren’t given the opportunity of the slow build that they may have been afforded in decades past — creating an environment that demands concrete success in as little as six months, according to several sales and marketing consultants throughout the industry.

March 16, 2008

Product innovation and understanding what influences the shopper will sustain future growth at Colgate-Palmolive, said...

March 9, 2008

BeautyBank, a subsidiary of The Estee Lauder Companies, has teamed up with HSN to launch...

March 9, 2008

Kimberly-Clark, whose brands include Kotex and Huggies, has announced the retirement Steve Kalmanson, group...

March 4, 2008

Beauty.com, which is a subsidiary of drugstore.com, has tapped fashion designer Jenni Kayne to create...

February 19, 2008

Energizer’s Schick brand has announced the launch of its new Schick Quattro Titanium and Schick...

February 13, 2008

Unilever’s Axe brand for men is launching for 2008 an all-over body fragrance and a...

February 13, 2008

Gillette, which is part of Procter & Gamble, has teamed up with WWE Superstar John...

January 29, 2008

Retail buyers and sellers gathered here this week to attend ECRM Cosmetics, Fragrance & Bath...

January 20, 2008

L’Oreal Paris, a division of L’Oreal USA, has initiated a voluntary recall of its L’Oreal...

January 13, 2008

Limited Brands has hired former N.V. Perricone president Shashi Batra to lead its Victoria’s Secret...

December 18, 2007

The Joint Industry Coupon Committee of the Grocery Manufacturers Association and the Food Marketing Institute...

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