Content about Marketing performance measurement and management

February 20, 2013

Diplomat Specialty Pharmacy has hired a former information technology executive as its director of marketing.

November 10, 2011

Former L’Oréal executive Mark Anton has joined Marketing Management Analytics as SVP strategic accounts.

September 28, 2011

Walgreens is reorganizing its merchandising and marketing leadership teams to better align and to enhance the integration of those groups.
 
As part of the changes, the role of chief marketing officer will be eliminated. As a result, Kim Feil will be leaving the company effective Sept. 30.

October 28, 2007

The TABS Group, which was founded as a service to improve sales and marketing analytics...

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