March 18, 2015

Walgreens unveiled its CIRCA line of cosmetics at Duane Reade’s 40 Wall Street location in Manhattan.


February 6, 2015

Drug Store News has learned that Walgreens has teamed up with beauty company Maesa to launch a multi-cultural beauty brand called Circa. The nationwide launch supports Walgreens' desire to increase accessibility to well-priced, diverse, specialty beauty offerings and reflects its commitment to owned brands.

December 22, 2014

Maesa — which designs, develops and manufactures private label and exclusive brands for retailers, as well as packaging and turnkey products for beauty brands — has appointed industry vet Shawn Haynes to the newly created position of SVP of sales, mass and drugstore retailers.

January 15, 2013

It’s official. Actress Drew Barrymore — through a collaboration with Maesa, a creator and manufacturer of beauty products — is launching her new Flower cosmetics line in Walmart.