February 6, 2015

Drug Store News has learned that Walgreens has teamed up with beauty company Maesa to launch a multi-cultural beauty brand called Circa. The nationwide launch supports Walgreens' desire to increase accessibility to well-priced, diverse, specialty beauty offerings and reflects its commitment to owned brands.

December 22, 2014

Maesa — which designs, develops and manufactures private label and exclusive brands for retailers, as well as packaging and turnkey products for beauty brands — has appointed industry vet Shawn Haynes to the newly created position of SVP of sales, mass and drugstore retailers.

January 15, 2013

It’s official. Actress Drew Barrymore — through a collaboration with Maesa, a creator and manufacturer of beauty products — is launching her new Flower cosmetics line in Walmart.