November 11, 2013

Target will make use of its omnichannel offerings for Black Friday, the mass-merchandise retailer said Monday.

November 8, 2013

Like any company looking to stage a turnaround, Rite Aid has employed multiple tactics to return to profitability and win back investors’ favor, but few of those programs have been as important to the chain’s efforts as its loyalty card program.

October 30, 2013

A majority of Americans repeatedly buy products that retailers have on promotion and many also say they would return to a brick-and-mortar store when alerted to upcoming sales of previously purchased items, according to a new survey.

October 28, 2013

A growing number of consumers are concerned about their privacy when they sign up for loyalty card programs, according to a new survey.

October 25, 2013

CVS/pharmacy’s SVP and chief marketing officer Rob Price was recently featured on Yahoo! Finance’s Big Data Download to talk about the launch of its new myWeekly Ad, which is a digital circular powered by its ExtraCare loyalty program.

This is important as it demonstrates that CVS/pharmacy continues to get major attention for the new program, and it further illustrates the push — major push — that the retailer is making on personalization.

October 24, 2013

With the excitement of the launch of CVS/pharmacy's new myWeekly Ad still in the air, SVP and chief marketing officer Rob Price was recently featured on Yahoo! Finance's Big Data Download to discuss the importance of the digital circular.

October 18, 2013

CVS/pharmacy has officially taken the lid off of its new myWeekly Ad digitized circular program, which is powered by the retailer’s robust ExtraCare loyalty program.

Aside from being pretty darn cool technology, the new myWeekly Ad is a crystal clear example of CVS Caremark’s laser sharp focus on personalization.

October 17, 2013

Demonstrating CVS/pharmacy’s increased focus on personalization, the pharmacy retailer has officially unveiled its new myWeekly Ad, a first-of-its-kind digital circular experience powered by the CVS/pharmacy ExtraCare loyalty program.

October 16, 2013

What helps build loyalty, but is not considered a loyalty program? What is fun, exciting and rewarding, and at the same time strategic, planned and designed to drive trips and/or purchases? Gamification. It’s the latest buzzword among brand marketers, and it’s gaining traction as early adopters begin to revolutionize the way customer engagement is done.

October 10, 2013

Fifteen years of ExtraCare data is influencing everything from how the company builds stores to how it communicates with customers

Personalization. In a single word, it is what is at the heart of every strategic initiative and important retail program occurring at CVS Caremark today.

October 2, 2013

Supermarket chain Raley's is partnering with a web portal that offers discounts to members of the chain's loyalty card program.

September 24, 2013

Walgreens was awarded a Colloquy Loyalty Award in recognition of its Balance Rewards loyalty program, the group announced.

September 6, 2013

CVS/pharmacy has announced the return of its Quarterly ExtraBucks Rewards, a promotion and additional savings opportunity for members of the ExtraCare loyalty program.

September 3, 2013

Stop & Shop has announced that customers can help earn money for their local schools when they grocery shop through Stop & Shop's school fundraiser dubbed "A+ School Rewards."

August 28, 2013

CVS Caremark plans to shorten the length of in-store receipts members of its ExtraCare loyalty program receive by about 25%. In a recent Facebook posting, CVS announced that in response to customer complaints it had found a way to shorten the length of receipts without reducing the amount of ExtraCare rewards and savings offered on them.

August 26, 2013

Members of Sears Holdings Corp.'s loyalty program can increase their reward points by linking certain credit and debit cards to their accounts, the retailer said Monday.

August 6, 2013

A new system allows members of Sears Holdings' Shop Your Way loyalty program to donate the same way they would give to a wedding registry.

August 5, 2013

Walgreens reported July sales of $6 billion, an increase of 8%. Sales in comparable stores increased by 6.3% in July.

July 31, 2013

Kmart is offering savings on gas to members of its loyalty program who purchase Procter & Gamble products, the mass merchandise retailer said.

July 31, 2013

Walgreens continues to associate its brand with all things "well" with an ad campaign on the retailer's YouTube page that links its Walk with Walgreens initiative to the company's Balance Rewards loyalty program.

July 30, 2013

As reported in DSN Monday, Rite Aid is launching a nationwide marketing campaign around Wellness65+, the latest extension to its Wellness+ loyalty card program, aimed at seniors.

July 29, 2013

Rite Aid is launching a marketing campaign centered around its new extension to the Wellness+ loyalty card program aimed at seniors, the retail pharmacy chain said.

July 22, 2013

Sears is offering electronic coupons for back-to-school shopping that it's calling the first of their kind.

July 15, 2013

Loblaw Cos. and Shoppers Drug Mart signed a definitive agreement under which Loblaw will acquire Shoppers Drug Mart. The move follows the acquisition of Safeway Canada by Sobey's last month and a growing incursion of U.S. retail north of the border, including both Target Canada and Walmart Canada.

When Loblaw announced last week it would debut a new health-focused format to take on Whole Foods, no one could have expected it would make a deal to become the No. 1 pharmacy retailer in Canada, leapfrogging from No. 8 to that top spot with the stroke of a pen. Together the companies will operate 1,797 pharmacies across a total of 2,348 locations, meaning 1-in-5 Canadian pharmacies now will be operated by the merged company. Shoppers Drug Mart represents $4.9 billion in annual pharmacy sales, representing 47.3% of sales and $3.9 million in pharmacy sales on a per store basis. And if Loblaw's pharmacy sales are brought up to that level, the merged companies will represent $6.8 billion in pharmacy revenue.